⏫ Improving sign-up completion and increasing the number of users ‘getting started’ by conducting research, experience design, and visual design for the signup/ onboarding flow.

📈 Identified and improved revenue-impacting and customer-retaining features within Agora’s complex management console of 12 products, usage details, and billing information that are used by customers, globally by leading research, product strategy, information architecture, and interface design, prototypes, UI guidelines along with 2 other designers.

👩🏻‍💻 Coordinated with UX researchers, content strategists, developers, product owners, and customer-facing teams to understand the technical pieces and translate them to user-friendly interfaces for their customer-facing web product ecosystem.

💻 Improved the sign-up rate from the website home page through competitor research, wireframing, and UI/ visual design.

🆕 Owned the design part of the website redesign effort, which improved usability, clarity in product offerings, and brand recognition, and brought in more leads.

🖼 Collaborated with developers, sales, and external agencies to lead visual design for tradeshows, company events—remote and in-person, and developer webinars.

⤴️ Contributed to growing brand recognition for the company on social media sites by 20X.

🎨 Created consistent visual language and style guides for teams to use company-wide.

Skills: Visual Design · User Experience (UX) · Responsive Website Design · User Interface Design

👉Company website redesign:

Discovery, information gathering, site map, layouts and design options, supporting the website developer till completion.

UX:

👉Mobile and web apps -

User stories, information architecture, wireframes & mockups - presentations.

👉Branding company collaterals

👉Designing presentation templates