# Malavika Oak > Senior Product Designer | Designing User-Centered Experiences that Drive Business Impact | Web, iOS, Android | Mentor @ ADPList Location: Pleasanton, California, United States Profile: https://flows.cv/malavikaoak I'm a Senior User Experience Designer with 7 years of experience creating intuitive, goal-driven solutions that balance user needs with business objectives—and previously as a Visual Designer for 4 years. In my design process, I like to get to the root of the problem, joining and mapping the dots, and talk to users in order to come up with human-centered design solutions. Having led and managed design projects within startups, large companies, and agencies, I bring design expertise in areas of user research, interaction, and visual design with strong communication skills for cross team collaboration with PMs, customer support, data analysts, marketing and agencies. In my current and past roles, I have naturally transitioned between the ‘problem investigator’ and ‘creative designer’ while presenting new, out-of-the-box concepts, researched what trends are being followed, understood what the competition is putting forward and kept my designs new and forward thinking. Some of my skills: Strategizing, wireframing, responsive design, information architecture, prototyping, moderated and unmoderated tests, and competitor analysis. ## Work Experience ### Sr UX Designer @ HealthEquity Jan 2023 – Present | United States ### Product and Experience Designer @ Agora Jan 2022 – Jan 2023 | Santa Clara, California, United States ⏫ Improving sign-up completion and increasing the number of users ‘getting started’ by conducting research, experience design, and visual design for the signup/ onboarding flow. 📈 Identified and improved revenue-impacting and customer-retaining features within Agora’s complex management console of 12 products, usage details, and billing information that are used by customers, globally by leading research, product strategy, information architecture, and interface design, prototypes, UI guidelines along with 2 other designers. 👩🏻‍💻 Coordinated with UX researchers, content strategists, developers, product owners, and customer-facing teams to understand the technical pieces and translate them to user-friendly interfaces for their customer-facing web product ecosystem. 💻 Improved the sign-up rate from the website home page through competitor research, wireframing, and UI/ visual design. ### Lead Designer @ Agora Jan 2020 – Jan 2023 🆕 Owned the design part of the website redesign effort, which improved usability, clarity in product offerings, and brand recognition, and brought in more leads. 🖼 Collaborated with developers, sales, and external agencies to lead visual design for tradeshows, company events—remote and in-person, and developer webinars. ⤴️ Contributed to growing brand recognition for the company on social media sites by 20X. 🎨 Created consistent visual language and style guides for teams to use company-wide. Skills: Visual Design · User Experience (UX) · Responsive Website Design · User Interface Design ### UI Designer / Visual Designer @ Agora Jan 2018 – Jan 2023 | Santa Clara, CA ### Web/ UI Designer @ HEIN FRICKE GmbH Jan 2016 – Jan 2017 | Pune Area, India 👉Company website redesign: Discovery, information gathering, site map, layouts and design options, supporting the website developer till completion. UX: 👉Mobile and web apps - User stories, information architecture, wireframes & mockups - presentations. 👉Branding company collaterals 👉Designing presentation templates ### Senior Graphic Designer @ Creator3 Design Studio Jan 2013 – Jan 2016 | Pune Area, India Worked on developing and launching multiple brands in the industries ranging from food to manufacturing industries. Created ad campaigns from concepts to visuals, photography and production in web and digital formats. - Creating entire new concepts and designs. - Handling retainers and communicating with clients and content developers. - Help junior employees. - Assist the web team in website development. - Designing logos, websites, brand manuals, stationery, various promotional media like vehicle designs, floor graphics, etc. - Assisting in photo and video shoots - Creating website designs, mockups, mobile interfaces, infogrpahics - Visiting client locations for on-site design branding. ### Brand and UI designer @ Unknown Jan 2012 – Jan 2013 | Pune, Maharashtra, India As a Senior UI/Visual Designer, I gained experience in B2B and consumer product design, as well as creating concepts for campaigns and honing my visual design skills in fast-paced, time-sensitive environments. ### Graphic Designer @ Mithi Software Technologies Pvt. Ltd. Jan 2009 – Jan 2012 UI designer for a Workplace Collaboration Platform ### UI Designer (contract) @ Tata Consultancy Services Jan 2012 – Jan 2012 Microsoft account: UI designer for Windows 8 apps ## Education ### Designing User Experience for Smart Things_ Virtual Reality and Wearable Technology UCSC Silicon Valley Extension ### G.D. Arts in Design and Applied Arts BKP Sabha's Abhinav Kala Maha Vidyalaya ### Vidya Bhavan High School, Pune ## Contact & Social - LinkedIn: https://linkedin.com/in/malavika-oak - Portfolio: https://www.dropbox.com/scl/fi/cxlu0778rexspxz3uqb49/Product-Design-Portfolio-Malavika-Oak.pdf - Portfolio: https://adplist.org/mentors/malavika-oak --- Source: https://flows.cv/malavikaoak JSON Resume: https://flows.cv/malavikaoak/resume.json Last updated: 2026-04-13