# Malik Smith > Lead Product Designer + UX Architect | Product Strategy & Design Systems | Ex-VP of Design | Scaling Complex Enterprise Solutions | Front-End Engineer Location: New York, New York, United States Profile: https://flows.cv/maliksmith Strategic Lead AI Product Designer & UX Architect 18+ years of experience architecting design transformations for high-scale enterprise ecosystems and global SaaS platforms. I specialize in Data Compression for Complexity. I take "Sticky Problems"—fragmented design systems, technical debt, and friction-heavy workflows—and re-engineer them into seamless, revenue-driving user journeys. Throughout my career at institutions like JPMorgan Chase, Vanguard, and Salesforce, I have been entrusted with the autonomy to bridge the gap between C-Suite vision and rigorous engineering execution. As a former VP, UX Lead, I thrive in high-compliance environments where data integrity and accessibility are non-negotiable. I don’t just design interfaces; I build the scalable systems that allow global products to maintain vision, trust, and empathy at scale. Core Expertise: * Systems Architecture: Building and scaling Enterprise Design Systems (LDSA/Lightning). * AI-Enhanced Journeys: Integrating predictive modeling and AI-driven recommendations into flagship platforms. * High-Velocity Governance: Navigating extreme ambiguity to deliver MVP2+ solutions in Agile/Scrum environments. Systems that reduce dev overhead by 30%+. • Product Strategy: Aligning UX roadmaps with business KPIs to drive user retention and ARR. • Cross-Functional Leadership: Managing stakeholders (Product, Engineering, Legal) to ensure design vision survives the production cycle. • Sector Experience: FinTech, LegalTech, HealthTech, and High-Growth SaaS. Technical Stack: Figma (Expert/Systems Level), FigJam, Jira/Confluence, Adobe Creative Cloud, HTML/CSS/React (Foundational Knowledge). Why Work With Me? I bring the discipline of an Architect and the strategic mind of a VP to the design process. I am currently focusing on Principal/Lead roles in the Greater New York City Area where I can lead design strategy for products that matter to real human beings. ## Work Experience ### Chief Executive Officer / Product Lead / Technical Lead @ Atlas Jan 2023 – Present - Based on partner firm user research, iterated & designed UI components for the AARP Medicare Education Guide website, enhancing user education. - Works with various local small and mid-size businesses to strengthen brand identities through tailored user experiences. - Web engineering services and private server management. ### Vice President, User Experience Design Lead @ JPMorgan Chase & Co. Jan 2023 – Jan 2023 | Wilmington, Delaware, United States - Led design strategy for the CPL Builder within the Digital Customer Experience team, enhancing user engagement and conversion rates through user-centered, data-driven design. - Mentored senior designers and integrated the Jobs-to-be-Done framework to align solutions with core user needs, driving measurable business outcomes. - Delivered executive-level presentations to secure buy-in for cross-functional UX initiatives, ensuring alignment with organizational goals. ### UX Product Designer @ Vanguard Jan 2022 – Jan 2023 | Remote - Enhanced the investor journey by redefining components and prioritizing product development, driving adoption and boosting conversions. - Collaborated with cross-functional teams using design tools, AI integrations, and UserZoom to deliver cohesive design solutions. - Conducted data analysis and user research to identify UX opportunities, leading to a 15% increase in user engagement. ### Product Designer @ PayPal Jan 2022 – Jan 2022 Designed information architecture and UI for the iOS login framework, improving the login success rate and onboarding experience. ### Lead / Senior User Experience Designer @ Salesforce Jan 2021 – Jan 2021 | San Francisco Bay Area - Delivered user-centered UX design for Work.com products, achieving a 20% increase in task completion and satisfaction rates. - Led the UX design for the Service Catalog SaaS MVP, boosting user adoption by 30%. - Partnered with senior leadership to align design decisions with strategic objectives. ### Digital Designer @ 160over90 Jan 2020 – Jan 2020 | Philadelphia, Pennsylvania, United States / Remote Led redesign efforts for the new responsive website of The Lawrenceville School Athletics department. ### User Experience Strategist @ JPMorgan Chase & Co. Jan 2018 – Jan 2018 | Wilmington, Delaware, United States ### User Experience Designer @ Morgan, Lewis & Bockius LLP Jan 2017 – Jan 2018 | Greater Philadelphia Area - Led user research and designed internal web apps for the Philadelphia office. - Partnered with business managers to define project scope, refine requirements, and deliver solutions with developers and project managers. - Created and implemented user research, flows, wireframes, prototypes, UI kits, and mockups in an agile environment. ### UX/UI Designer @ Tonic Design Co. Jan 2016 – Jan 2017 | Greater Philadelphia Area Led redesign efforts for Johnson & Johnson. (johnson & johnson healthcare innovation: smart medication app and website) ### Creative Technologist @ The New York Times Jan 2014 – Jan 2014 | Greater New York City Area https://v3.maliksmithofficial.com/nyt/timesvideo-signup/ - Conceptualized in HTML, CSS (SASS) and JavaScript for video streaming platform. ### Senior User Interface Designer @ Digital Kitchen Jan 2013 – Jan 2013 | Greater Los Angeles Area ### Multimedia Designer @ QVC Jan 2011 – Jan 2012 | West Chester, PA Contributed to a record $2.1M single-day sales milestone by designing visuals for eCommerce applications and writing HTML, CSS, and JavaScript. ### Graphic Web Designer @ Innovation Printing & Communication Jan 2010 – Jan 2011 | Greater Philadelphia Area • Developed graphic and web designs, managed quality control for print marketing campaigns. • Produced a multimedia presentation for a major industry expo in Miami, FL. ### Web Designer @ Gin Lane Media Jan 2007 – Jan 2008 •Gathered and defined technical requirements and creative concepts, led web design, flash animation and front-end web development. •Collaborated closely with studio president and creative director. ### Camp Instructor (Web Design) @ iD Tech Camps Jan 2007 – Jan 2007 | Northern California •Taught web design and game modification to youth ages 7 - 17 at UC Santa Cruz, UC Davis and Stanford University campuses. ### Graphic Designer @ University of Pennsylvania Law School Jan 2007 – Jan 2007 | Greater Philadelphia Area •Designed marketing materials for the communications department at the University of Pennsylvania School of Law. ### Web Designer @ The Christian Association (at UPenn) Jan 2005 – Jan 2006 | Greater Philadelphia Area •Managed the design and maintenance of the CA website. •Designed various print materials. ### Summer Intern @ ARAMARK Jan 2004 – Jan 2005 | Greater Philadelphia Area •Assisted in the processing of financial data collected from various point of sale dining locations across the University of Pennsylvania campus •Managed print and digital documents ## Education ### B.A. in Visual Studies [Art in Practice and Technology (ArtPT)]* University of Pennsylvania Jan 2005 – Jan 2009 ### High School Diploma Martin Luther King High School Jan 2003 – Jan 2005 ### Imhotep Institute Charter High School Jan 2002 – Jan 2003 ### Riverside High School Jan 2001 – Jan 2002 ## Contact & Social - LinkedIn: https://linkedin.com/in/maliksmith - Portfolio: https://maliksmithux.com --- Source: https://flows.cv/maliksmith JSON Resume: https://flows.cv/maliksmith/resume.json Last updated: 2026-03-30