# Mallika B.

> Founding Product Designer | Building AI & SaaS products from 0→1 | Design Systems | UX Strategy

Location: United States, United States
Profile: https://flows.cv/mallikab

Founding Product Designer at PhrasIQ building AI-driven products. I enjoy taking products from 0→1, working in early-stage environments, and turning complex systems into experiences that feel simple and intuitive. I spend most of my time shaping product flows, building scalable design systems, and collaborating closely with engineers to ship thoughtful products. 

Before product design, I spent years creating across different mediums as an artist and designer. That background still shapes how I think about products today. I tend to look at interfaces the way I would look at a canvas: clarity, composition, and storytelling matter just as much as functionality.

I’m also naturally curious about how simple ideas can evolve into meaningful products and businesses. I enjoy spotting opportunities, thinking about product potential, and exploring how thoughtful design can turn small ideas into something people genuinely use and value.

## Work Experience
### Founding Product Designer @ PhrasIQ
Jan 2025 – Present | San Francisco Bay Area
Leading 0→1 product design for AI-driven financial platforms including InsightOS and Loktak.
• Owned end-to-end product design from research and user flows to high-fidelity prototypes and porduction UI.
• Built and scaled a design system with reusable components, enabling faster development and consistent UX across the platform.
• Defined the company’s brand system and visual identity, aligning product, marketing, and growth under a unified design language.
• Designed and launched the company's website in Webflow.
• Partner closely with engineering and product teams to embed design into development workflows and accelerate iteration speed.

### Product Designer - Consulting and UX/UI Design @ That's So Creative, LLC
Jan 2025 – Jan 2025 | Chicago, IL
Worked on UX and product design initiatives across digital platforms and client-facing products.
• Conducted UX audits and research to identify usability gaps and recommend improvements to product flows.
• Designed wireframes, interaction flows, and high-fidelity interfaces in Figma, supporting redesigns across B2B and B2C platforms.
• Contributed to digital product improvements for organizations including Greater Southwest Development Corporation.
• Introduced AI-assisted workflows across design and operations to streamline project delivery and improve team productivity.
• Collaborated with cross-functional stakeholders to align design decisions with business and user needs.

### Graduate Teaching Assistant @ University of Illinois Chicago-College of Business Administration
Jan 2024 – Jan 2025 | Chicago, Illinois, United States
Supported platform workflows for 200+ graduate students for courses ADBMS and Operations Management.
• Identified friction points in academic systems and proposed UX improvements to enhance accessibility and information clarity.
• Optimized course information architecture within Blackboard to improve content discoverability and student engagement.
• Assisted instructors in improving data feedback loops and user interaction with digital learning systems.

### Product Designer – Digital Engagement & Experience (UIC INFORMS Student Chapter) @ INFORMS
Jan 2024 – Jan 2025 | United States

### Product Design Instructor – Creative Technology & UX Tools (Graduate Hourly) @ University of Illinois Chicago
Jan 2023 – Jan 2024 | Chicago, Illinois, United States
Designed and led workshops introducing students and professionals to UX thinking and product design tools.
• Delivered 30+ workshops covering UX fundamentals, interface design, branding, and digital storytelling.
• Increased adoption of design tools including Figma, Adobe Creative Suite, and Canva by 60%.
• Mentored participants in applying user-centered design principles to real-world product interfaces.
• Created reusable learning resources that helped participants improve design reasoning and problem framing skills.

### Junior Designer @ Anchuri Design World
Jan 2022 – Jan 2022 | Telangana, India
• Redesigned the firm’s marketing website during an interior design internship, improving information hierarchy and navigation based on usability findings and site performance insights,
contributing to a 25% reduction in bounce rate.
• Reviewed website performance reports and user behavior data to identify drop-off points across key pages, informing content restructuring and flow optimization.

### Junior Designer @ viola interiors
Jan 2021 – Jan 2021 | Hyderabad, Telangana, India
• Created detailed design drawings and spatial layouts using AutoCAD and SketchUp to support interior design concepts, technical documentation, and client presentations.
• Produced high-fidelity visual mockups and presentation materials in Adobe Photoshop to communicate design intent and final concepts to clients and stakeholders.


## Education
### Master's degree in Management Information Systems
University of Illinois Chicago

### Bachelor of Design in Interior Design
Jawaharlal Nehru Architecture and Fine Arts University

### Schooling
Kendriya Vidyalaya (KV)


## Contact & Social
- LinkedIn: https://linkedin.com/in/sbala26
- Website: https://mallikasdesignportfolio.framer.website

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Source: https://flows.cv/mallikab
JSON Resume: https://flows.cv/mallikab/resume.json
Last updated: 2026-04-05