Designing and maintaining features across multiple Beacons product areas, including the Creator Platform, Manager Tool, Brand Deal Marketplace, and Growth initiatives. Projects include but are not limited to:

• AI driven onboarding and first-time user experience

• AI driven design + editing experience

• Creator discovery and campaign tracking tools

• Smart campaign management for creator agencies and managers

• Chrome Extension for manager workflows

• Digital product creation and store inventory experience

• Revenue dashboard for income tracking and management

• Contributions to the cross-platform design system

• Initiated and participated in design system creation. Created templates for component standards, specs, and accessibility requirements. This design system has been used across different platforms (Web + Mobile) and helps improve efficiency in both design and implementation processes.

• Determined project scope by aligning users’ needs, technical requirements, and business goals with stakeholders. Develop target user flows, sketches, wireframes, and high-fidelity prototypes for iOS and web-based products; Quickly iterate design solutions aligned with established scope.

• Conducted market research and user testing, reviewed project milestones, and determined MVPs for all RG digital platforms/products with product managers and fellow designers.

• Collaborated with project managers, development team, and content team in setting design culture and proper logistic process for an efficient working environment.

Medzii is a user-focused medical mobile application to make medical information and drug interaction information easy to access and understand for all. I worked on:

• Enhance the existing iOS mobile app experience and visualize complicated medication data to make sure it's easy to understand

• Conducted research and interviews with target users on the iOS mobile app and synthesize insights

• Worked with product owners, pharmacists, and developers to make sure the product displays accurate medical data, proper drug suggestions, and an easy-to-navigate medication checking flow.

• Set foundations for the first web app version of the product and further enhanced branding/visual guidelines along the side.

• Participated an immersive 21-week training program focusing on UX & UI design, design thinking strategies, and communications skills.

• Collaborate with designated mentors and co-designers and create products for real-world cases/clients

• Created sketches, user flows, wireframes, mockups of user interface patterns for Microsoft Website Accessibility Project

• Collaborated with peer designers and deliver successful design guidelines to clients

• Collaborated with testing team in developing an accessible, smooth and friendly user experience

• Participated in team discussions and client meetings, bring insights into the overall design process and concepts

• Focused on communication strategy. Emphasized content creation skills, literacy of emergent technologies, and proficiency in platforms.

• Learn to craft intelligent engagement strategies using media production, distribution of content, and analytics.

• Handled video production and helped promote core values to the audience

• Engaged in user research and brought new ideas of localization

• Collaborated with the project manager and marketing team in branding and visual designs