• Balanced business and customer needs to produce highly-impactful features.

• Led cross-functional brainstorming workshops tailored to our current stage in the design process.

• Created research plans and scripts, conducted customer interviews and synthesized results into clear recommendations and next steps.

• Created clickable prototypes for usability studies.

• Collaborated with the product team to build the roadmap and break projects down into milestones.

• Spearheaded concept ideation and iteration, typically starting with pen and paper sketches for faster ideation

• Collaborated closely with Engineering to understand our implementation limitations and gracefully solve for them, while keeping customer needs at the center of our solution

• Built out detailed design specification files for engineering implementation.

• Participated in biweekly design team critique and on some of my teams led and worked to improve our critique practices based off team feedback.

• 2023 - With my HelloSign team, we simplified a plan for four individual features into a single feature that solved the overarching problem these features shared, greatly simplifying the solution as well as the engineering effort to implement it. This feature, Edit and Resend, had been a top customer request heard consistently in CSAT surveys and from customer support managers. It gets about 2,300 uses a day and is one of HelloSign’s top three most used features. Signature request cancellation has also gone down since its release.

• 2022 - As part of the HelloSign team, I revamped, integrated, and simplified the error-resolution process, and added multi-signer capabilities to the existing Bulk Send experience; which came up in the top 20 problems being submitted to Support, was frequently mentioned in Sales conversations and caused issues for 24% of customers while uploading their CSV of signers. I was able to find internal bulk send users on the Dropbox team and gained valuable insight from them. I designed a HelloSign-specific table component based off an experimental one in the company design system and spec’ed out all the requirements for our team to develop it. I had to account for a lot of edge cases with column width mins, maxes, and text behavior. This project increased CSV template usage from 2% to 7.5%. With more users using the CSV template to help them avoid running into errors, we also saw a 2-4% decrease in the number of users having to resolve errors in their CSV. After the rollout was complete we saw an increase in signature requests by 23%.

Chute empowers marketers to turn visual content into engagement and actionable insights, curate the best photos and videos from fans, obtain permission to use their content, gain valuable insights about influencers.

• Contributed to a redesign of the entire product platform. Created designs for user interfaces and interactions, as well as conducted user interviews. Designed new features from sketch to final clickable mocks.

• Served as creative director and designer for three issues of the Sightseer magazine, reaching over 1,500 contacts.

• Other responsibilities included creating a landing page template, reports, and digital and print collateral to support

sales.