# Maribeth Willcox > Staff Product Designer Location: San Francisco, California, United States Profile: https://flows.cv/maribeth I have a decade of experience across web, mobile, and voice on consumer products and enterprise tools—at companies from startups to top tech companies. I craft experiences that balance user and business needs through a collaborative process with product, research, and engineering, while influencing business strategy. I care deeply about the end result, the learning that comes from it, as well as the process of arriving there. ## Work Experience ### Staff Interaction Designer @ Google Jan 2025 – Present ### Senior Interaction Designer @ Google Jan 2022 – Jan 2025 ### Senior Product Designer @ Gusto Jan 2022 – Jan 2022 ### Product Designer @ Forward Jan 2020 – Jan 2022 ### Senior User Experience Designer @ Amazon Jan 2018 – Jan 2019 | San Francisco, CA Amazon Alexa is a virtual voice assistant available on consumer products from Amazon and third-party device manufacturers, like Sonos, Bose, and Facebook. • Led design collaboration and coordination with third-party partners • Drove platform-level features and improvements • Collaborated with multiple product and engineering teams across Amazon and third parties • Assisted with design recruiting, phone and on-site interviews • Refined onboarding materials, mentored junior designers • Provide user experience support for third-party device experiences, including Facebook's Portal line ### User Experience Designer, Amazon Alexa @ Amazon Jan 2016 – Jan 2018 | San Francisco, CA Amazon Alexa is a virtual voice assistant available on consumer products from Amazon and third-party device manufacturers, like Sonos and Bose. • Support multiple product and development teams • Design complex systems and interfaces for third-parties integrating Alexa • Design complex internal tools, improving internal processes • Generate prototypes to explore design options and aid development • Provide user experience support for third-party device experiences • Collaborate with marketing team and technical writing teams • Create illustrations and custom iconography • Designed foundational product features • Led early third-party research study ### Product Designer @ Wikibuy Jan 2016 – Jan 2016 | Austin, Texas Area Wikibuy is a consumer product that helps shoppers find the best prices and simplifies the purchasing process. • Worked closely with design team, product manager, and CEO to define everything visible to customers • Collaborated with front-end and back-end developers, product manager, and design team • Used analytics to guide the design of new features, test variations, and gauge the success of already-implemented features • Defined and tested user flows and visual variations • Owned feature-focused projects, planning and tracking sprint goals using JIRA • Constantly iterated on details of the customer experience, making gradual improvements as developer time was available • Created interactive prototypes • Designed and prepared production-ready assets and worked closely with both web and mobile developers to ensure quality implementation of the design • Maintained the custom icon font I created as Visual Designer • Assisted in writing meaningful copy, including microcopy ### Visual Designer @ Wikibuy Jan 2014 – Jan 2016 | Austin, Texas Wikibuy is a consumer product that helps shoppers find the best prices and simplifies the purchasing process. • Design brand identity, interface, and user flows • Worked closely with other designers, the development team, product manager, and CEO • Created brand illustrations, custom iconography • Assisted in defining brand personality and voice, also establishing copywriting guidelines • Involved in feature planning as well as ensuring quality implementation ### Presentation / Production Designer @ Phunware, Inc. Jan 2014 – Jan 2014 | Austin, Texas Area Phunware enables brands to reach customers across any connected device. • Created and maintained presentations for use by designers, sales team, and executives; presentations included: request for proposal responses, whitepapers, product overviews • Conceptualized and designed corporate collateral • Assisted with style guides, asset production, and UX/UI design ### Creative Intern @ Phunware, Inc. Jan 2013 – Jan 2014 | Austin, Texas Area Phunware enables brands to reach customers across any connected device. • Assisted the creative team in planning and designing mobile applications for nationally recognized brands • Created conceptual and visual variations for the creative team • Actively participated in meetings with developers, quality assurance team, and clients • Gained experience drawing user flows and brainstorming use-cases • Built wireframes and client-ready presentations • Created style guides for design team and developer use • Cut production-ready assets ### Production Assistant @ Canoe Goods Jan 2012 – Jan 2013 | Austin, Texas Area Canoe is a modern leather goods line designed and handcrafted by Natalie Davis in Austin, TX. • Assisted in creating fine jewelry and leather goods • Leatherwork skills include cutting, tooling, conditioning, buffing, etc. • Worked within specific timeframes and deadlines ### Intern @ Feliz Jan 2012 – Jan 2012 | Austin, Texas Area Felix is a bi-annual pop-up market featuring a select group of designers, makers, and artists. • Liaison and project manager between 12 local designers and makers • Hand-picked products from artists catalogs, organized and arranged each collection, and styled a display of all products at West Elm in downtown Austin. ## Education ### Bachelor of Fine Arts (BFA) in Graphic Design The Art Institute of Austin Jan 2010 – Jan 2013 ## Contact & Social - LinkedIn: https://linkedin.com/in/maribethwillcox - Portfolio: https://maribethwillcox.com --- Source: https://flows.cv/maribeth JSON Resume: https://flows.cv/maribeth/resume.json Last updated: 2026-03-25