Led technical direction and delivery for an LLM + TTS–powered AI ads creation tool driving ~61% of in-Spotify audio ad creation; delivered ~$7.7M USD in year-one revenue and cut production costs ~40%.

Owned development and launch of the booking experience for new ad formats (image ads, product carousel ads, Recent Ads); image ads generated ~$10.1M USD in the first 8 months.

Re-architected Ads Manager frontend using Next.js, GraphQL, and React Query, consolidating 6 key workflows into 1 modular flow to improve maintainability and increase release velocity.

Led key advertiser features including brand safety controls, clickable ad cards, and language-based audience targeting; supported company-wide initiative to introduce ads into podcasts and create an ad auction.

Embedded with the product team to ship user-facing features in a fast-moving startup environment.

Created The Covid Compiler, a real-time COVID data platform featured on The Rachel Maddow Show, scaling to ~150K daily users at peak.

Authored machine learning and data visualization articles that showcased Topos’s technical capabilities.