# Mark Tse > UI UX Designer of interesting products. Product Manager of interesting UX AI, MOBILE, STARTUPS, CYBERSECURITY, DASHBOARDS DATAVISUALIZATION, LIFE SCIENCE, VIBE CODER Location: Oakland, California, United States Profile: https://flows.cv/marktse With 14+ years of experience, I specialize in designing best-in-class user experiences at the intersection of cybersecurity, AI, and information visualization. My expertise lies in simplifying complex security systems, integrating data control planes and cloud infrastructure, and leveraging gamification strategies to create intuitive and impactful solutions for both software and hardware applications. A startup specialist, I thrive in high-growth, fast-paced environments, driving 0-to-1 product development, building scalable design systems, and solving critical customer problems through agile, iterative processes. My track record includes successful partnerships with Silicon Valley startups and Fortune 500 companies across data centers, automotive, and cybersecurity, helping them define and execute UX strategies that drive adoption and business success. Beyond design, I’m passionate about mentoring teams, fostering collaboration, and shaping product strategy to turn visionary ideas into real-world solutions. I excel at aligning UX with business goals, ensuring that security and AI-powered products are not only functional and compliant but also seamless and engaging for users. ## Work Experience ### AI User Experience Designer @ Toyota Research Institute Jan 2025 – Present | Los Altos, California, United States At Toyota Research Institute, I sat at the intersection of design and AI research. I worked alongside researchers to figure out how generative AI, agentic systems, and LLMs could actually be useful in the real world. That meant designing interfaces for everything—prompting LLMs, optimizing car bodies for aerodynamics with generative AI, simulating distracted driving, and visualizing EV battery discharge. The throughline? Making complex, experimental tech feel usable. ### Chief Designer @ Starlyte Imaging Jan 2024 – Present | California, United States Starlyte Imaging was founded to bridge the gap left by μManager in the microscopy space. As a self-funded startup, we are committed to making advanced microscopy more accessible. I led the design of intuitive interfaces and cohesive branding, transforming complex workflows into seamless experiences. • Mapped user journeys for workflows to identify pain points and enhance usability. • Created a robust design system and library of components for Python-based development. • Developed a Figma prototype for seamless hardware integration and control via custom drivers. • Created the Starlyte Website (https://www.starlyteimaging.com/) along with all branding material ### Product Manager, Co-founder @ INPULSE, inc. Jan 2020 – Jan 2023 | San Francisco, California, United States Inpulse was founded to combat screen addiction and rethink human-technology interaction. We developed a wearable device that offloads tasks autonomously without a screen, starting with contactless payments and access control. • Oversaw manufacturing and casting techniques for advanced features. • Built partnerships with RFID/NFC providers across South Korea, Italy, and the U.S. • Developed market strategies for events, payments, and enterprise solutions. Currently advising Inpulse. ### UI/UX Designer, Founder @ Mark Tse Design LLC Jan 2014 – Jan 2023 I founded a design firm specializing in helping startups achieve their MVP milestones by delivering end-to-end user experiences through research, ideation, prototyping, and validation. In addition to startups, I have also done contracts and consulting for established companies who have project needs. As a designer, I have worked across multiple industries—including containerized security, networking security, commerce, automotive, and fintech—to create exceptional, user-centered design solutions that align with business goals and user needs. Collaborating closely with product managers, engineers, data scientists, and content strategists, I ensure that designs are executed effectively and to the highest standards. With 13+ years of experience, I have led cross-functional teams, mentored designers, and championed design thinking to drive product success. Additionally, I have created prototype designs for stealth startups and worked with a diverse client list, including ARC, BD, Cisco, Coraid, Diamanti/Datawise, Livefyre, Nimble Storage/HPE, John Deere, SAIC Motors ### UX Engineer, Autonomous Networking @ Alkira, Inc. Jan 2021 – Jan 2022 | San Jose, California, United States Alkira is pioneering Cloud Networking as a Service (CNaaS) platform. Alkira enables businesses to build and operate secure, scalable, and agile networks across multiple cloud providers without the complexity of traditional infrastructure. Enterprises can seamlessly design, deploy, and manage their entire cloud network. • Managing end-to-end design for Alkira's flagship SaaS web application (CSX) and native application (VPN client for Windows and MacOS) for scale • Driving the product design process from larger projects to individual features from research to analysis to design to test aligning with design thinking principles and user empathy • Collaborating with internal stakeholders and customers to drive the product vision covering tactical and strategic facets • Facilitating Design workshops with internal and external stakeholders to improve the end-user experience • Collecting, analyzing and prioritizing user feedback via quantitative (telemetry) and qualitative (customer interviews) metrics to align with business KPIs ### Principal User Experience Designer, AI/LLM Product @ Spiketrap Jan 2020 – Jan 2021 At Spiketrap.io, I helped refine an LLM-powered sentiment analysis tool capable of detecting sentiment even in sarcasm and slang. Though my time ended due to financial constraints after the loss of a major client, I’m proud to have contributed to Spiketrap’s journey and celebrated its eventual acquisition by Reddit. • Established a scalable UI/UX design process and implemented a component library and created a custom design system. • Developed a streamlined design-to-development workflow, ensuring quality and consistency. • Explored innovative UI solutions for AI and machine learning applications. ### Security Product UX Designer, AI and Automation @ Sysdig Jan 2019 – Jan 2020 | San Francisco Bay Area Sysdig is a leader in cloud and container security, providing a unified platform for securing, monitoring, and troubleshooting cloud-native applications. At Sysdig, I contributed to designing user-centered solutions that empower DevOps teams to efficiently manage Kubernetes environments and cloud infrastructures. Due to the uncertainty of the Covid Pandemic, much of the staff was let go. • Worked in Cross Functional teams • Worked alongside product, stakeholders and clients to influence product and design. • Developed user journey stories. ### Senior UI UX Designer, Autonomous Vehicles/AI @ Saic Motor Co., Ltd. Jan 2018 – Jan 2019 | San Jose, CA SAIC Motors (Shanghai Automotive Industry Corporation) is one of the largest automotive manufacturers in China and a global leader in the automotive industry. I lead a team of 4 designers to come up with a user interface for the experience of an autonomous rideshare vehicle. • Design, wireframes and userflows for an autonomous ride hailing vehicle for iOS in Sketch • Designed several themes for the digital dashboard cluster, centerstack, infotainment center, and facial recognition experience of vehicles for the Maxus flagship vehicle. • Conducted user research and user testing along with the Sr. UX researcher at SAIC motors (qualitative and quantitative user studies) ### UI Motion Designer, Autonomous Vehicles @ Ford Motor Company Jan 2017 – Jan 2018 | Palo Alto, California I worked on motion graphics for the dashboard cluster, centerstack, infotainment and hvac controls for vehicles at Ford Motors. This includes the F150, EV car project, and "Next Generation" vehicles. ### UI/UX Designer, Health Care Automation @ Health2047 Jan 2016 – Jan 2017 | San Francisco Bay Area Health2047 was a startup ventured by the American Medical Association. My role was to design the user interface for an app for physicians and patients to communicate and is HIPPA compliant. While this was a short lived role, we were always aware that our prototype was mainly a minimal viable product to present as an ideation concept. • Develop UI patterns for three different products, create design and symbol library in Sketch. • Drive design discussions with stakeholders, product, development, and design • Collaborating UI Visual Designs for the Switch mobile app and web services • Understanding HIPAA compliance and implementation into mobile apps. ### Senior Digital Artist @ NEXON M Jan 2012 – Jan 2013 | San Francisco I was responsible for setting up the technical pipeline as well as create concept art, production art, 3D models, UV maps, textures, rigging, animation and UI revolving several social game titles as well implementing them into Unity. ### Game Artist @ Disney Interactive Jan 2008 – Jan 2012 | Palo Alto I was responsible for a concept art, production art, 3D models, animation and UI revolving several social game titles. ## Education ### Master of Fine Arts (MFA) in 3d Modelling Academy of Art University ### Bachelor of Science (BS) in Anthropology Binghamton University ## Contact & Social - LinkedIn: https://linkedin.com/in/mark-tse-281751b - Portfolio: http://www.marktsedesign.com --- Source: https://flows.cv/marktse JSON Resume: https://flows.cv/marktse/resume.json Last updated: 2026-04-13