After 10 years and 52 projects with startups from MVP to Series A, I keep seeing the same pattern: Founders treat design like a checkbox. They raise a seed round on a scrappy MVP and a solid pitch. 6 months later, you're talking to enterprise customers, running ads, pitching Series A investors. Your GTM evolved.

2025 — NowDesignfellowZałożyciel

2025 — Now

I help startup founders transform underperforming products into fundable experiences that convert users and win investors.

What I do:

→ End-to-end product design from MVP to Series A

→ Conversion-focused flows (onboarding, activation, retention)

→ Investor-ready products and pitch decks

→ Landing pages, core features, and design systems

Results:

→ 40+ startups collectively raised $100M+ in funding

→ Products serving 687K+ daily users

→ 300+ enterprise clients won

→ 52 projects delivered across ed-tech, healthcare, SaaS, fintech

Notable outcomes:

→ Coursedog: Contributed to growth from 5 to 300+ US universities, 2.5M students, and $90M raised from JMI Equity

→ Docplanner: Redesigned core booking flow processing 687K+ daily bookings across 13 countries (still live after years)

→ Brand24: Built design that helped scale to category leader (acquired by Semrush)

→ Maiden Labs: Took app from concept to 4.8★ rating and 5K+ downloads in 6 weeks

2022 — 2025CoursedogSenior Product Designer

2022 — 2025

New York, United States

2021 — 2022CoursedogProduct Designer

2021 — 2022

Nowy Jork, Stany Zjednoczone

Supporting product and engineering teams in the development of complex/new building blocks, particularly cross-application fundamentals,

Developing a company-wide extended design system,

Identifying and understanding customers' pain points that lower core metrics,

Designing solutions that meet customer and business needs,

Reducing complex problems down to the right balance of ease-of-use and utility,

Designing end-to-end flows and experiences for the Coursedog product area,

Testing designed solutions internally and on interviews with users,

Enhancing the role of design within the organization,

Coursedog's mission is to break down barriers in Higher Education. To do so, we are building a modern operating system for Higher Education: from supercharging the student scheduling experience to empowering administrators with analytics that graduate more students in less time.

https://www.coursedog.com/

2021 — 2021Empik GroupSenior Product Designer

2021 — 2021

Warszawa, Woj. Mazowieckie, Polska

Identifying and resolving user problems on Empik.com and Empik Mobile

Participating in the development of product concepts with Product Owners, stakeholders, and other team members,

Designing user interfaces - from initial concept to final prototype,

Contributing to Empik.com design system,

Collaborating with engineers to ensure the quality of the implementation,

Mentoring less experienced members of the team,

Conducting qualitative and quantitative research, and user testing sessions,

Organizing internal workshops with stakeholders to transform the vision into a project that corresponds to business and user needs,

One of Poland's largest omnichannel platforms. Offers e-commerce store Empik.com and Mobile app with more than 2 million users and an extensive ecosystem of digital products and services.

2019 — 2021DocPlannerProduct Designer

2019 — 2021

Warszawa, woj. mazowieckie, Polska

Solving problems - from initial idea to final design in response to users and business needs.

Creating new products/experiments in lean startup methodology.

Designing experiences, flows, interfaces, interactions, visuals, animations, communications that are incredibly simple and elegant and finally ready to develop hi-fi solutions.

Usability testing of designed interfaces, interviews with users, data analysis of user's behaviour.

Close cooperation with developers during product development and implementation.

Producing new design concepts,

DocPlanner is an online healthcare platform enabling people to find a medical specialist and book an appointment. First unicorn company in Poland with 7,5 million appointments, 80 million active patients, and over 130k active doctors (monthly). I was responsible for bringing knowledge about patients of our six main marketplaces (PL, ES, IT, TR, BR, MX) and transforming that knowledge into new solutions ensuring a quality user experience.

Education

Międzynarodowa Wyższa Szkoła Logistyki i Transportu

Engineer's degree

Uniwersytet WSB Merito Wrocław

Experience+

Education

Engineer's degree

Front-end development studies