# Marwa Nawabi

> UX Designer, IBM Data & AI

Location: New York, New York, United States
Profile: https://flows.cv/marwanawabi

## Work Experience
### User Experience Designer @ IBM
Jan 2021 – Present | New York, New York, United States

### Product Designer @ Musely
Jan 2020 – Jan 2020
- Improved purchase flow design which increased view-to-buy conversion rate (+9%) and overall app downloads
- Established and maintained design system used for all digital artifacts
- Repurposed and redesigned the mobile app, which increased overall usage and user satisfaction

### UX/Visual Designer @ RadiantBrands
Jan 2019 – Jan 2020 | San Francisco Bay Area
- Led brand identity development and established design systems for clients
- Redesigned website assets and structure for improved usability and designed a new landing page to increase traction
- Conceptualized and designed unique visual solutions for clients' print material, packaging, digital ads, marketing campaigns and web design

### Product Designer @ Fantastic Dads
Jan 2018 – Jan 2018 | Greater Los Angeles Area
Conducted surveys and interviews with beta users and used their feedback to improve functionality
Developed a brand identity for the company by assisting in logo development, brand messaging and voice, color scheme and typography
Created an improved method of relaying content to dads which received a positive response from users
Constructed both high and low fidelity wireframes for the app

### Engineering Intern @ NASA - National Aeronautics and Space Administration
Jan 2016 – Jan 2016 | Mountain View, CA
Designed, engineered and programmed a semi-autonomous rover intended to read and collect data samples
Created CAD models and operated 3-D printer and laser cutter to manufacture parts
Served as a project manager and led my team to complete our final project within budget and the 4 week deadline

### Intern @ Adaptix Systems
Jan 2015 – Jan 2015 | San Francisco Bay Area
Proposed and developed potential applications for behavior tracking algorithm catered towards discovering and fulfilling consumer needs in the eCommerce space 
Use cases I proposed were included in the provisional patent


## Education
### Master of Science - MS in Human Factors/Ergonomics
San José State University

### Bachelor of Science (BS) in Cognitive Science (Specialization in Computation)
UCLA


## Contact & Social
- LinkedIn: https://linkedin.com/in/marwa-nawabi-466123103

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Source: https://flows.cv/marwanawabi
JSON Resume: https://flows.cv/marwanawabi/resume.json
Last updated: 2026-03-29