I specialize in bridging business goals with user needs to drive meaningful outcomes, working at the intersection of product, design, and go-to-market. My designs are used not only to improve experiences, but to influence decisions and support enterprise customer conversion.
Experience
2025 — Now
Value Aligners makes enterprise-grade cybersecurity accessible to SMBs. Our platform provides AI-driven threat intelligence, compliance automation and a curated marketplace of security solutions.
Leading a team of 5 UX/UI and product interns, setting direction, assigning work, running weekly critiques, and mentoring them on layout, interaction patterns, and design best practices.
Owning end-to-end UX for Value Aligners’ AI-driven cybersecurity marketplace and apps—from discovery and user flows to wireframes, high-fidelity Figma prototypes, and final dev-ready specs.
Maintaining and evolving the Figma branding and design system (tokens, components, responsive patterns), ensuring consistency across the marketing site and internal web apps.
Partnering daily with the CEO, PMs, engineers, and cybersecurity SMEs to turn complex security concepts into clear user journeys, information architecture, and intuitive interfaces.
Driving accessibility and UX best practices, reviewing designs against WCAG guidelines, documenting patterns, and collaborating with devs to ensure high-quality implementation.
Handling day-to-day rituals: leading design standups, reviewing in-progress work, giving actionable feedback, creating tickets/specs for engineering, and updating the design system as new features ship.
2024 — Now
San Francisco Bay Area
Pre-seed startup that helps businesses clean, unify, and activate their customer data using AI.
• Created brand identity, logo, and core product UI from the ground up for web, marketing, and Chrome extension experiences.
• Designed pitch deck and investor visuals used in early fundraising and product demos.
• Built dashboard prototypes that clarified workflows; early usability tests showed ~20% faster task completion.
• Added motion and step-based onboarding to improve user clarity and reduce confusion.
• Partnered with engineers and data scientists to align UI behavior with backend logic.
• Established a lightweight design system for consistent visuals and faster iteration.
2025 — 2026
2025 — 2026
Deca Defense is an organization focused on applying artificial intelligence in defense contexts, specializing in optimizing combat hardware through AI algorithms.
Owning UX and UI for key pages across the site (Capabilities, Domains, Embedded Edge AI subpages, Resources), focusing on clarity for highly technical, defense-focused audiences.
Redesigning layouts and navigation for text-heavy pages to improve readability, scannability, and conversion paths (e.g., “Schedule a Briefing”).
Collaborating on SEO strategy, including keyword research (primary/secondary terms), on-page optimization, and content structure to help the site rank better on Google.
Integrating target keywords into headings, section titles, body copy, and metadata without sacrificing brand tone or technical credibility.
Creating responsive page designs and component patterns in Figma, ensuring consistency with Deca Defense branding and smooth handoff to development.
Partnering with leadership to iteratively test and refine layouts, CTAs, and information architecture to increase qualified traffic and inbound opportunities.
2025 — 2025
2025 — 2025
Bend, OR
harpin AI builds AI-driven tools that help customer-facing teams work smarter, respond faster, and grow revenue through data-backed insights.
Created the enterprise pitch deck and partnered directly with founders to support the sales cycle, helping convert the opportunity into a $16.9M annual-value deal focused on real-time monitoring and automation to reduce cancellations and improve bookings.
• Built a modular Figma library of 40 components tracked through Jira, reducing design-to-dev iteration time by roughly 25% (based on sprint cycle velocity).
• Delivered a responsive marketing site in 10 days; post-launch Hotjar heatmaps showed ~18% increase in scroll-depth and 12% longer time-on-page across devices.
• Defined scalable typography, spacing, and color tokens with developers, cutting future layout QA tickets by ~15%.
• Partnered with marketing on campaign visuals that raised social engagement ~14% in GA4.
• Balanced startup-speed releases with accessibility QA, maintaining 100% WCAG AA compliance on all new pages.
2024 — 2025
San Francisco Bay Area
Culture of innovation: Trained in the heart of the San Francisco Bay Area, learning how startups and growth companies operate, raise capital, and scale.
STEM-designated program: Emphasis on analytical thinking, technology, and data-driven decision-making for new ventures.
Hands-on experience: Interned and collaborated with San Francisco Bay Area and Silicon Valley firms, participated in investor pitch events, and built a new venture from concept to launch.
Global, live-online collaboration: Worked with an international cohort across the U.S. and abroad, building cross-cultural communication and remote collaboration skills.
Education
University of San Francisco
M.S. Entrepreneurship and Innovation
2025
San Francisco State University
B.S.
2019