I am a senior product and UX designer with 9+ years of experience designing complex, logic-heavy systems across SaaS, fintech, retail, and large-scale enterprise platforms. Most of my work sits upstream of visual design. I specialize in defining end-to-end flows, simplifying complex processes, and reducing friction in systems where mistakes are costly and users are under time pressure. This includes internal tools, operational platforms, and customer-facing products with heavy state management, edge cases, and compliance constraints. I have led design on enterprise and associate-facing applications at scale, working closely with product, engineering, accessibility, and business stakeholders to turn ambiguous problems into clear, executable solutions. My focus is on correctness, clarity, and efficiency rather than surface-level polish. Key areas of focus: • Flow logic and task optimization • Complex systems and platform design • Internal tools and operational workflows • Accessibility and real-world usability • Reducing error, rework, and cognitive load I am strongest when working on problems where clarity matters more than aesthetics and where good design measurably improves speed, accuracy, and outcomes.#UXDesign #UserExperience #ProductDesign #InteractionDesign #UIUX #DesignThinking #AIIntegration #AccessibilityDesign #DesignLeadership #HumanCenteredDesign #AgileUX #DesignSystems #HealthcareDesign #Mentorship #OpenToWork #JobSearch #CareerOpportunity #HireMe
2025 — Now
2017 — Now
2022 — 2025
Greater Seattle Area
2022 — 2022
Seattle, Washington, United States
2020 — 2022
2020 — 2020
Redmond, Washington, United States
2017 — 2020
2015 — 2016
Kota Bharu, Malaysia
2012 — 2015
Feel free to contact me at matthewward@placeholder.flows.cv