# Max Peralta

> Senior Product Design Engineer | Hardware Development Specialist

Location: San Francisco, California, United States
Profile: https://flows.cv/maxperalta

Mechanical engineer with proven cross-functional leadership in consumer product design. Experienced in fast-paced startups (1 successful exit) and established organizations. Recently led an 8-month JDM electronic bidet project, coordinating multiple departments to deliver an innovative design incorporating recycled materials, on time. Expertise in guiding products from concept to production, bridging engineering efficiency with industrial design.

Expertise spans from concept to production, solving complex technical challenges through mathematical modeling and cutting-edge design processes. Led development of novel methodologies, resulting in patents and published research. Passionate about creating impactful consumer products that balance technical innovation with user-centric design.

## Work Experience
### Sr. Product Design Engineer @ Brondell Inc.
Jan 2022 – Present | San Francisco, California, United States
Lead end-to-end development of innovative consumer products and components, specializing in shower and bidet technologies. Drive cross-functional collaboration and implement cutting-edge design methodologies, working closely with CMs in Asia to optimize product performance and manufacturing efficiency.

Highlights:
- Developed Gen5 shower nozzles, reducing tooling costs by 51% and unit costs by 45%
- Led 8-month JDM electronic bidet project, incorporating recycled materials
- Created novel nozzle design process integrating 3D scanning, parametric modeling, and micro-precision 3D printing
- Implemented new PDM workflow, reducing manual inputs by 40%
- Collaborated with Asian CMs to ensure efficient production and quality control

### Product Design Engineer @ Nebia
Jan 2019 – Jan 2022 | Mexico City Area, Mexico
Managed full product development lifecycle for multiple consumer goods, balancing innovation with manufacturability. Expanded product catalog while optimizing costs and enhancing sustainability, coordinating closely with CMs in Asia.

Highlights:
- Expanded product catalog from 1 to 10+ items, including eco-friendly bath accessories
- Redesigned hero product packaging, reducing volume by 70% and shipping costs by 50%
- Developed 65% recycled ABS bidet attachment and other sustainable product innovations
- Validated critical dimensions for water-saving technology, ensuring first-shot parts met specifications
- Maintained effective communication with Asian CMs throughout development and production processes

### FSS Design Engineer @ Ford Motor Company
Jan 2018 – Jan 2019 | Mexico City Area, Mexico
Responsible for CAD engineering and design optimization of automotive parts, ensuring compliance with Ford's quality and safety standards. Streamlined design processes and collaborated with CMs across multiple countries including India, China, Germany, Spain, the US, and Mexico.

Highlights:
- Delivered 50+ new automotive part designs across three projects
- Implemented VBA macro, reducing standards evaluation time by 90%
- Collaborated with CAE team to resolve thermal issues in plastic injection components
- Conducted training on Adobe Captivate for 20+ team members, improving onboarding efficiency
- Coordinated with global CMs to ensure design feasibility and production quality

### Designer Trainee @ Ford Motor Company
Jan 2018 – Jan 2018 | Ciudad de México y alrededores, México
Trainee in the Digital Innovation area specialized in Overhead Systems.

- Alongside a small cross-functional team, I pitched the continuous learning project for the Ford of Mexico office. The project was approved and funded by the executive team.
- Built fully parametric designs for plastic attachment parts intended to fix headliners in place.

### Undergraduate Researcher @ Universidad Nacional Autónoma de México
Jan 2015 – Jan 2017 | Ciudad de México y alrededores, México
- Led alongside a fellow student, the research phase of the bicycle-sharing system in Mexico City focused on motor-assisted drivetrains and docking systems. Holder of a Conacyt scholarship for the work done.
- Designed the Brazil 2017 Shell EcoMarathon participating tubular chassis and suspension systems.
- Designed and prototyped a voice-controlled wheelchair in 3 days as part of the TOM Makeathon event. The wheelchair did work as expected in a heavily controlled environment.

### Predoctoral Fellow @ University of Southern California
Jan 2017 – Jan 2017 | Los Angeles y alrededores, Estados Unidos
Paper accepted for participating in MSEC 2018:
Robot-assisted additive manufacturing of thin multifunctional structures research at the Center for Advanced Manufacturing.

### Web Developer Junior @ Novelistik
Jan 2014 – Jan 2016 | Ciudad de México y alrededores, México
Front-end development for Novelistik's platform using Dart, Java, and JavaScript. Visual Aspect and coding for the administrative platform for Novelistik. Implementation of the second version of the platform being the Scrum Master of the development team.

### Marketing Manager Assistant @ BSN medical
Jan 2014 – Jan 2014 | Ciudad de México y alrededores, México
Assist with the creation and employment of tools for having a sales control, creation of sales projections for Mexico City and at a regional level for Mexico.


## Education
### Bachelor of Engineering - BE in Mechanical Engineering
Universidad Nacional Autónoma de México
Jan 2013 – Jan 2018


## Contact & Social
- LinkedIn: https://linkedin.com/in/max-peralta

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Source: https://flows.cv/maxperalta
JSON Resume: https://flows.cv/maxperalta/resume.json
Last updated: 2026-03-25