iThemba Life - is a disease management system designed to specifically for Sub-Saharan Africa and similar markets. Patient app features include result delivery, result history, appointments, medication reminders, medication dashboards, patient surveys and instructional videos; and works across four (commonly co occurring) infectious diseases - HIV, HCV, HPV and TB. (and COVID result delivery). The iThemba suite also includes a Web based admin console, clinic level reports and program level dashboards. Only designer on the project, started at very early stage of product development. The iterative, user centered design process we established and used uncovered needs for all the players in the healthcare eco system in our initial target markets. One of the first mobile apps built within Roche.

NAVIFY Mutation Profiler - is a clinical genomic interpretation tool that helps geneticists create a report for oncologists, highlighting the therapeutic options that genetic testing has uncovered for a patient. Established a design process with iterative usability testing and field feedback every quarter. Designed a WYSIWYG interface to reduce cognitive load, simple streamlined workflows to help optimize time spent by expert users, introduced single page design patterns and a simple design language. Worked as the only designer and researcher on this product from strategy and planning stages through implementation sprints for two releases. First web application built within Roche. Product in market. 2 patents filed. https://www.navify.com/products/navify-mutation-profiler/

NAVIFY Symptom Tracker / Remote Monitor - collects self-reported (user input or sensor provided) health risk factors from patients, employees or students and displays recommendations based on guidelines. Work completed in ~8 weeks - design iterations, user feedback gathering, regulatory vetting and placing in App Store and Playstore.

Design and research @ kalpana.ink

Lead designer for Yahoo Gemini

Led the design during a period of rapid evolution, as the product grew from its nascent state into the only ad-platform to offer search and native advertising together. Worked on the end to end flow to bring search into the product including ad booking forms, ad management pages, and flows to schedule and pick up reports.

Designer for Yahoo Dragonfly:

Completely redesign the Yahoo globalization solution. Product has been presented as innovative and disruptive in globalization industry event. Our internal customers love it.

Analytics at Yahoo

Hands on design for several reporting products and dashboards for audience and advertising data.

Leadership

Led and grew the Ads and Data design team (10 designers) for a year (2013)

Sole Designer on the complete redesign of Web Content Management System

Re-imagined the user experience of the decade+ old product. The redesign used contemporary interaction patterns, best practices from mass market content management systems and direct manipulation paradigms.

Information Architecture and site design for middleware documentation site that contains several hundred pages and information for dozens of products.