Leading product strategy, roadmap, and design for Realfinity's mortgage origination platform. Drive cross-functional collaboration through regular planning cycles and maintain product requirements documentation to align development teams.

Recent product releases include an updated loan application with a guided stepper interface, integrations for credit and asset verification, a stated income pre-approval workflow, AI-powered document processing capabilities, and an integrated pricing engine for loan officers. Lead ongoing user research and competitive analysis to inform product prioritization and feature development.

Spearheaded design and product efforts across Realfinity's mortgage origination platform, focusing on user experience for loan officers and borrowers. Design responsibilities span user flows, wireframes, and prototypes for complex mortgage workflows. Core projects included pricing enhancements for loan officers, updated refinance tools for homeowners, and a new dashboard experience for homebuyers.

Led the redesign of company websites and established design systems and style guides to ensure consistency across products and platforms.

Supervised two Senior Admissions Counselors on the outreach and communications team. Managed recruitment, evaluation, and advocacy for 1,500+ applicants annually from the Greater Los Angeles Area. Coordinated logistics for travel and events, including information sessions both in-person and virtually for prospective students and families.

Coordinated print media and event communications for 30,000+ applicants and 100,000+ prospective students. Developed, edited, and organized content for email, print, and web channels. Provided design direction for all print media publications. Collaborated cross-functionally with the design team, senior leadership, and events team to create, execute, and optimize communications strategies. This role developed skills in content strategy, design direction, and cross-functional collaboration.