# Megan Murray > Senior Content Design Manager at Reddit, Inc. Location: San Francisco Bay Area, United States Profile: https://flows.cv/meganmurray Content design leader with a unique mix of technology and publishing experience, including product design and UX, product marketing, writing/editing, content management, branding, PR, and marketing communications. I help organizations create a recognizable product identity through language and content and build content systems to deliver UI copy and content at scale. ## Work Experience ### Senior Content Design Manager @ Reddit, Inc. Jan 2025 – Present • Manages a talented team of Content Designers and Technical Writers as they work within product teams to build outstanding experiences for Reddit's users, mods, developers, and advertisers. • Builds scalable content design systems and tooling by spearheading Content Design initiatives that scale our own work while up-leveling the org. Includes the creation of customized Reddit AI tooling, chatbots, and prompt design as well as processes and systems that allow our small team to deliver content solutions across the org. • Creates a recognizable product identity through language and content while evolving and enforcing Reddit's Product Brand Guidelines, voice & tone, and style. Works with Reddit's Design System and Product Creative teams to create unique experiences and platform moments for Redditors around the world. • Makes Reddit more accessible, globalized, and consistent by addressing content debt and issues and creating experiences build for all of Reddit's users. • Operates as a leader on the UX team that institutes programs to enhance craft, designer and writer onboarding, continuous growth and education opportunities, and improved team operations and effectiveness. ### Content Design Manager @ Reddit, Inc. Jan 2022 – Present • Owned the content design and UX writing function at Reddit and managed a talented team of content designers and technical writers as they worked within product teams to craft clear, concise, and consistent user interface copy and experiences. • Was responsible for creating and executing Reddit's content design strategy to create simple yet meaningful product experiences. Used design-thinking, writing skills, microcopy expertise, and a clear head for product strategy to create one-of-a-kind experiences and features across the Reddit ecosystem. • Worked with Reddit's Design Systems team to develop system components that follow best practices and principles for content and product design. Continually evolved and enforced Reddit's content and product copy guidelines, including Reddit's Product Style Guide. • Advocated for designs and content that “Remembers the human” and improved the Reddit experience for users and communities by spearheading initiatives and projects that put them first. ### Staff UX Writer @ Reddit, Inc. Jan 2020 – Jan 2022 • Was responsible for creating and executing Reddit's content design strategy to create simple yet meaningful product experiences. • Managed contract content designers as they worked within product teams. • Worked with Reddit's Design Systems team to develop system components that follow best practices and principles for content and product design. Continually evolved and enforced Reddit's content and product copy guidelines, including Reddit's Product Style Guide. • Advocated for designs and content that “Remembers the human” and improved the Reddit experience for users and communities by spearheading initiatives and projects that put them first. ### Senior UX Writer @ Reddit, Inc. Jan 2019 – Jan 2020 | San Francisco Bay Area • Partnered with designers, researchers, product managers, engineers, community managers, legal advisors, and others across the organization to build engaging experiences for Reddit’s users, moderators, and communities. • Advocated for designs and content that “Remembers the human” and improved the Reddit experience for users and communities by crafting clear, concise, and consistent user interface copy. • Created Reddit's Product Style Guide and content guidelines by building out best practices and principles for writing. Worked cross-functionally with brand marketing teams to balance the clarity required from successful UI copy, with the wonderful weirdness that differentiates the Reddit brand. • Supported community and communications teams through product communications strategy development and product marketing. ### Senior Manager of Inbound and Content Marketing @ Zoosk Inc. Jan 2017 – Jan 2019 | San Francisco Bay Area • Was responsible for creating and executing the organization's inbound and content marketing strategy to drive inbound traffic and nurture leads throughout the customer lifecycle. • Oversaw a diverse team of social media and content marketers in the development of a wide range of content such as product and website copy, articles, promotions, emails, newsletters, videos, special projects, and more. • Was the creator and Editor-in-Chief of The Date Mix, Zoosk's dating and relationship online magazine that grew from 3.5K MAUs at launch to over 2.5MM MAUs at the time I left. Owned the strategic planning, writing/editing, SEO, reporting, product management, and continual optimization of the site and its content for web and mobile platforms. Managed the site's budget and development work as well as a skilled team of freelance writers and market influencers. • Created and enforced content guidelines, including product Style Guide and organizational Brand Guidelines that set the written voice, tone, and style for Zoosk and ensured cross-functional team members had the resources they needed to make good content choices. ### Senior Content Strategist @ Zoosk Inc. Jan 2016 – Jan 2019 • Collaborated with UX product designers, user researchers, product managers, and engineers to develop new features and create content that improved the user experience for the organization's prime dating product Zoosk and exploratory ventures within the Zoosk Labs team. Helped define quarterly objectives and executed a content plan that supported long-term business goals. • Managed the localization process of translating and localizing Zoosk's product for 26 languages and 80 countries. Included vendor management, coordinating weekly translation tasks with multiple engineering teams, and linguistic analysis. • Created and enforced content guidelines, including product Style Guide and organizational Brand Guidelines, that set the written tone and style for Zoosk and ensured cross-functional team members had the resources they needed to make good content choices. • Supported direct marketing, PR, and social teams through content strategy planning and development. Thought strategically about content in order to create experiences that nurtured potential customers throughout the marketing funnel. ### Content Strategist @ Zoosk Inc. Jan 2013 – Jan 2016 | San Francisco Bay Area • Collaborated with UI designers, interaction designers, user researchers, product managers, and developers to create and continually optimize content that improved the user experience for Zoosk’s members while supporting long-term product and business goals. • Executed a content model for organizing, maintaining, and delivering written content across all platforms including web, iOS, Android, and tablet/touch sites. Ensured messaging was consistent yet appropriate for all platform-types. • Supported marketing and communication teams through content strategy planning and development. Thought strategically about content and contributed creative ideas to enhance marketing and social media channels. • Supported App Store Optimization (ASO) through keyword research; content optimization of app title, description, and keywords; development of localized screenshots and images; and continual tracking and optimization of performance within the Apple App Store and Google Play store. • Managed Zoosk's company-wide Sparks program, where employees submitted and reviewed product and feature ideas as a group. Helped facilitate the process of transitioning employee ideas into the projects that made it into development and eventually launched within the product. ### Public Relations and Communications Manager @ Altius Education, Inc Jan 2013 – Jan 2013 | San Francisco Bay Area • Lead manager of all public relations and media communications which includes strategy development, execution, tracking, and optimization. Responsible for creating and distributing press releases and public relation campaigns, managing and optimizing conference attendance, overseeing executive branding and messaging, managing work of outside PR firms, and fostering relationships with media contacts. • Collaborated with executive team and company leaders to identify and nurture opportunities to establish Altius Education and its brands as thought-leaders in higher-education, technology, and entrepreneurship. • Managing editor and senior writer of all organizational and marketing communications including websites, blog posts, landing pages, display ads, print collateral, direct mail, email, radio advertisements, press releases, speeches/presentations, and other materials as needed. • Supported social media presence through policy and content development. Managed the social presence of corporate brands and ensured that the company mission, vision, and core messaging was communicated consistently and clearly throughout all social platforms and to the larger public. • Collaborated with business development teams, marketing staff, and partners to create comprehensive multi-touch communication plans and campaigns that supported corporate and university partnerships throughout their lifecycles. • Represented and supported the organization at conferences and events such as EDUCAUSE, SXSWedu, ASU Education Innovation Summit, WASC Academic Resource Conference, HigherEdTECH Summit, and others. ### Public Relations and Content Marketer @ Altius Education, Inc Jan 2011 – Jan 2013 | San Francisco Bay Area • Lead manager of all public relations and media communications which includes strategy development, execution, tracking, and optimization. Responsible for creating and distributing of press releases and public relation campaigns, managing and optimizing conference attendance, and fostering relationships with media contacts. • Worked with the marketing and creative teams to create and share high-quality, relevant, and valuable content that supported inbound marketing initiatives, SEO optimization, and brand awareness. • Served as managing editor and senior writer of all organizational and marketing communications including websites, blog posts, landing pages, display ads, print collateral, direct mail, email, university and corporate grants, radio advertisements, press releases, speeches, and other materials as needed. • Supported social media presence through policy and content development. Managed the social presence of corporate brands and ensured that the company mission, vision, and core messaging was communicated consistently and clearly throughout all social platforms and to the larger public. • Represented organization at conferences and events such as EDUCAUSE, SXSWedu, ASU Education Innovation Summit, WASC Academic Resource Conference, HigherEdTECH Summit, and others. ### Communications Coordinator @ Altius Education, Inc Jan 2011 – Jan 2011 • Lead manager of all public relations and media communications activity including strategic planning, scheduling, execution, and tracking. Responsible for creation and distribution of press releases, managing and optimizing conference attendance, and fostering relationships with media contacts in order to establish Altius’ presence in media outlets and publications. • Worked with executive team and company leaders to identify and nurture opportunities to establish Altius Education and its brands as thought-leaders in higher-education, technology, and entrepreneurship. • Supported social media presence through policy and content development. Managed the social presence of all corporate and university brands. • Worked with cross-department social media committee to identify opportunities for community engagement and ensured that the company mission, vision, and core messaging was communicated consistently and clearly throughout all social platforms and to the larger public. • Lead writer and editor of customer-facing copy including websites, landing pages, print collateral, direct mail, university and corporate grants, product development, vender support, and other materials as needed. • Contributed to company and university branding and messaging by ensuring consistency across multiple communications channels. Worked with creative team to create and manage in-house Style Guide. • Stayed informed on higher education market terms, trends, audiences, behaviors, and selling cycles and made recommendations for creating new sales resources and reaching new audiences. ### Marketing Coordinator @ Evan-Moor Educational Publishers Jan 2009 – Jan 2011 • Lead writer and editor of all customer-facing copy including newsletters, emails, websites, catalogs, advertorials, press releases, whitepapers, grant templates, funding resources, and other materials. • Coordinated a variety of marketing communications projects including tracking the development of digital publications, online releases of new products and website features, and the creation and distribution of catalogs and mailers. • Used Exact Target and Responsys email marketing platforms to develop and execute successful multi-faceted e-marketing programs including newsletters, auto-response, transactional, and promotional emails resulting in increased engagement, conversion, and retention. • Collaborated with technology and development team to enhance company website with new features, product landing pages, and online tools resulting in increased site traffic and sales. • Supported multiple sales channels including direct marketing, retail distribution, channel reps, and international markets with customized campaigns, lead-generation, and product training. • Implemented all social media efforts including twitter and Facebook integration, and community forums. • Represented Evan-Moor and its products at various trade shows, most notably National Association for Bilingual Education (NABE) and International Reading Association (IRA) conferences. • Stayed informed on K-12 market terms, trends, audience, behaviors, and selling cycles and made recommendations for creating new sales resources and reaching new audiences. ### Copywriter @ Evan-Moor Educational Publishers Jan 2007 – Jan 2009 • Wrote, edited, and proofread product copy for all consumer-facing materials, including catalog, web, email, book jackets, product packaging, brochures, and other promotional materials. • Oversaw the development and maintenance of the marketing product database, an archive for general product information, fact sheets, product images, reviews, and testimonials. • Experienced in Adobe Creative Suite, most especially Dreamweaver, InDesign, InCopy, and Photoshop. ### Editorial Assistant @ Evan-Moor Educational Publishers Jan 2005 – Jan 2007 • Project coordinator between in-house staff and outside authors, illustrators, and designers. • Managed rights/permissions, research, and budget of all photography acquisitions. • Organized outreach events within local school district to promote products, solicit feedback, and launch pilot programs in key markets. ## Education ### BA in English and Writing Oregon State University ## Contact & Social - LinkedIn: https://linkedin.com/in/megankmurray --- Source: https://flows.cv/meganmurray JSON Resume: https://flows.cv/meganmurray/resume.json Last updated: 2026-04-13