# Meggie Qu > Senior Product Designer Location: Fremont, California, United States Profile: https://flows.cv/meggie Experienced in crafting seamless user experiences that drive engagement and boost conversion rates. Possessing a deep understanding of user behavior, friction points, and industry best practices, I create intuitive and effective design solutions. I have successfully designed multiple end-to-end onboarding flows and rapid growth tests that yielded significant improvements. Passionate about strategizing design to meet user needs while enhancing business metrics. ## Work Experience ### Senior Product Designer @ Ancestry Jan 2025 – Present | San Francisco Bay Area ### Product Designer @ Ancestry Jan 2020 – Jan 2025 | San Francisco Bay Area · Led the redesign for a highly prioritized and invested family tree onboarding, which lifted key metrics significantly (+40% starting family trees, +44.0% tree node creation, and +15.7% node creation rate). · Led the logged-out homepage onboarding flow MVP to help customers understand the value of the product and recommend the right packages. (MVP increased registrations by +52%). · Led the design for the new subscription product Ancestry Family Plan and exceeded the sign-up goal(20k customers, 2M revenue) to launch fully · Contributed to driving a $17.7M revenue increase in a year as one of the founding designers for the Growth team. · Won multiple companywide hackathons and got voted for best design. ### UX Designer @ Ancestry Jan 2019 – Jan 2019 | San Francisco Bay Area ### UX Designer @ RBS Jan 2017 – Jan 2018 | Edinburgh, Scotland, United Kingdom Led the UX & UI design for an AI powered digital-human agent capable of answering over 200 basic customer banking queries for use in high-street branches in the UK. Designed several products and experience for both internal and customer use. ### UX Designer @ RBS Jan 2016 – Jan 2016 | Edinburgh, United Kingdom 作为苏格兰皇家银行创意方案部门的实习生,我们运用设计思维和方法来解决银行内外的问题,研发新产品,改善用户体验。 Open Experience (Innovation solution department) is the innovation center in RBS. As a solutions consultant intern, I am working with experts pursuing innovative new solutions for the bank, working with new technologies to develop new ideas into customer pilots, ranging from mortgage products to international payment services, as well as searching the globe for emerging trends in financial technology. ## Education ### Central Saint Martins Bachelor of Arts (BA) in Product Design Central Saint Martins, University of The Arts London ### Master’s Degree in Design Informatics The University of Edinburgh ### General Business in Strategy and Leadership Brigham Young University Marriott School of Business ## Contact & Social - LinkedIn: https://linkedin.com/in/meggiequ - Portfolio: https://meggie-qu.com --- Source: https://flows.cv/meggie JSON Resume: https://flows.cv/meggie/resume.json Last updated: 2026-04-13