# Melissa Mar

> Lead Product Designer at Chime

Location: San Francisco, California, United States
Profile: https://flows.cv/melissamar

## Work Experience
### Lead Product Designer @ Chime
Jan 2021 – Present | San Francisco Bay Area

### Director Of User Experience @ True&Co
Jan 2018 – Jan 2021 | San Francisco
• Develop and design user-experience strategies and recommendations backed by data to impact key web metrics like conversion, click-thru rates, add-to-carts
• Carry out user research, interviews and surveys
• Take a user-centered design approach and rapidly test and iterate new designs
• Create user flows, wireframes, and prototypes across entire site, from concept through delivery, optimized for a wide range of devices and interfaces
• Develop and execute user testing plans, synthesize findings into meaningful insights, and implement recommendations
• Work collaboratively with cross-functional teams to ensure that all designs and solutions meet deadlines, objectives, and budgets

### Design Director @ Thomson Reuters
Jan 2017 – Jan 2018 | San Francisco
• Create platform design systems with modules that are flexible and can fit together in a variety of layouts for a range of needs
• Maintain guidelines and resources which are the foundation used by many global teams to ensure consistency, brand compliance and usability best practices
• Collaborate across multiple teams globally to plan and implement designs
• Design accessible websites while balancing brand guidelines

### Senior Visual Designer, UX @ Thomson Reuters
Jan 2012 – Jan 2017 | San Francisco
• Design and specify the look-and-feel of web properties in collaboration with UX team members
• Produce comps and final artwork that adhere to usability best practices and follow brand guidelines
• Create responsive web interfaces for various screen sizes 
• Partner with development team to ensure designs are implemented according to UI specifications
• Participate in user research and iterate designs based on findings

### Art Director @ Journelle
Jan 2010 – Jan 2012
• Develop, implement and manage brand standards across all applications
• Lead and manage a staff of designers, developers and copywriters
• Design retail website, online marketing campaigns and social media initiatives
• Manage and art direct photo shoots for online photography
• Create in-store displays, environmental graphics and visual merchandising materials
• Design packaging concepts and manage production overseas

### Senior Designer @ CMYK+WHITE
Jan 2006 – Jan 2010 | Greater New York City Area
• Create branding systems for companies, products, internal initiatives and events
• Conceptualization and production of globally distributed print projects
• Web design for clients with established style guides
• Manage project logistics and client expectations within assigned time frames
• Mentor junior level designers and interns in a multidisciplinary studio environment

CLIENTS: Estée Lauder, WWD, Zappos, Advertising Age, Reader's Digest

### Senior Designer @ Katzenbach Partners LLC
Jan 2004 – Jan 2006
• Redesign the company logo and implement brand standards
• Worked with the Experience Design team to create solutions and strategies for print and web
• Collaborate with management consultants to create design solutions for clients
• Design presentations and information graphics for clients from a variety of industries

CLIENTS: Pfizer, The Hartford, TIAA-CREF, Aetna, NYU Bobst Library


## Education
### M.S. in Communications Design
Pratt Institute

### B.A. in Graphic Design
UCLA

### Front-End Web Development
General Assembly


## Contact & Social
- LinkedIn: https://linkedin.com/in/melissa-mar-design
- Portfolio: http://www.melissamar.com

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Source: https://flows.cv/melissamar
JSON Resume: https://flows.cv/melissamar/resume.json
Last updated: 2026-03-30