San Jose, California, United States
• Managed a 4 person product design team for RiseSmart, a career coaching platform (iOS, Android, Web) offered in 100+ countries and 28 languages, featuring coach matching + video chat, AI interview practice, concierge services, and more.
• First design leader, built out design practice, including new user research function, sprint-based processes, collaborative rituals (retrospectives and reviews), career development, and design systems.
• Designed and launched a complete redesign of the onboarding experience based on customer journey and retention data, resulting in massively increased conversion across key metrics (2.5x to activation, 25% to 60%).
• Pioneered pre-validation process for design concepts through A/B testing with look-a-like audiences (no-code), deploying business-impact thinking to product development processes across RiseSmart teams.