# Michael Santana > Senior Front End Engineer at Fox News Media Location: Yonkers, New York, United States Profile: https://flows.cv/michaelsantana I’m a Senior Software Engineer – Frontend who loves building fast, resilient, user-facing systems at scale. For the past several years I’ve been working on high-traffic news and media platforms, designing and engineering data-heavy, content-rich UIs using JavaScript, TypeScript, React, Vue, and Nuxt, with a strong focus on SSR, performance, accessibility, and SEO. Recently, I’ve led projects like a multi-mode content gating platform (video gating, article gating, metered access via edge services) that was critical for high-visibility event coverage and helped drive up to a 50% increase in logged-in page views. I also shipped an MVPD temporary access experience that quickly grew to 13% of total web view time and an estimated $125K in monthly revenue (~$1.5M annually). Earlier, I played a key role in a homepage redesign and multi-brand layout managers/CMS used across several properties, giving editorial teams full control over dynamic layouts and experimentation while keeping things fast and search-friendly. Day to day, I work end-to-end on frontend architecture: SSR-aware components, multi-CDN caching, server-side A/B testing and experimentation, centralized authentication (including passwordless and OTP flows), first-party data tracking, and cross-platform webview integrations with mobile apps. I rely heavily on cloud monitoring and observability platforms to instrument features, build dashboards, and safely roll out large migrations. I enjoy collaborating with product, design, backend, mobile, and infrastructure teams, mentoring other engineers, and I’m comfortable working directly with VP/EVP-level stakeholders on urgent, business-critical initiatives. What sets me apart is a mix of hands-on engineering depth and systems thinking: I care about clean abstractions, reusable component libraries, and long-term maintainability just as much as I care about metrics and impact. I actively use AI-powered developer tools (like Cursor, Copilot, and custom GPT workflows) to refactor legacy code, improve documentation, and even help non-technical teams automate repetitive workflows. I’m especially excited by roles where I can tackle complex frontend problems, large-scale UI performance, and experimentation alongside strong engineering teams. ## Work Experience ### Senior Frontend Engineer @ Fox News Media Jan 2024 – Present As a Senior Frontend Engineer, I architect and ship high-visibility features across Fox News, Fox Business, Fox Weather, and OutKick, working end-to-end on data-heavy, content-rich UIs. I co-architected and implemented a multi-mode content gating platform (ad hoc video gating, ad hoc article gating, and metered access via edge services) that was critical for high-profile event coverage, including presidential primary debates. Paired with first-party data tracking, this work helped drive up to a 50% increase in logged-in page views and enabled more accurate audience analytics. I led the modernization of our authentication system, replacing legacy flows with a centralized, multi-platform solution that supports passwordless and OTP login across web and app experiences. Additionally I built an MVPD temporary access experience that quickly grew to 13% of total view time on web and an estimated $125K in monthly revenue (~$1.5M annually). I also work heavily on SSR-aware components, multi-CDN caching strategies, and server-side A/B testing, ensuring experiments behave correctly under caching while keeping performance and SEO strong. My role spans supporting layout managers and CMS tooling for homepages and interior pages (articles, category/section pages, liveblogs), a games hub with multi-vendor support, and cross-platform webview integrations with the mobile apps (auth sync, first-party identifier sync, shared components). I rely on cloud monitoring and observability platforms to instrument new features, build dashboards, and monitor large-scale migrations (like the move to centralized auth) so we can catch regressions early. I regularly mentor other engineers, lead code reviews, and work directly with VP/EVP-level stakeholders on urgent, business-critical initiatives. 🏆 FOX TECH MVP Award (2024) for my role in architecting and implementing the content gating platform and contributing to homepage modernization. ### Frontend Developer @ Fox News Media Jan 2021 – Jan 2024 As a Frontend Developer, I worked on core platform initiatives across the Fox News digital ecosystem, with a focus on homepage, CMS, authentication, and tracking. I played a key role in the Fox News homepage redesign, building dynamic layouts and reusable components that gave editorial teams full control over on-page content while supporting structured data/schema for rich media, improved SEO via SSR, and updated ad injection logic aligned with new revenue goals. I helped design and implement layout managers and CMS tools for homepages and interior pages (articles, category and section pages, liveblog CMS) used across Fox News, Fox Business, Fox Weather, and OutKick. I contributed to early content metering and login improvements, which later evolved into the centralized auth and gating systems, and worked on Nuxt/Vue-based SSR frontends with careful multi-CDN caching to keep experiences fast and reliable at scale. Along the way, I fixed complex legacy issues affecting editorial workflows, wrote documentation for intricate publish flows, and supported onboarding of new engineers into the frontend stack and tools. ### Frontend Developer @ Toonimo Jan 2019 – Jan 2021 | New York City Metropolitan Area At Toonimo, I built interactive analytics dashboards for enterprise customers using Vue.js, Backbone.js, and Highcharts, giving clients visibility into user engagement, drop-off, survey results, and search behavior. I collaborated with engineers across offices to design and implement REST API endpoints that powered these dashboards and other UI features, ensuring data was accurate, performant, and easy to explore. I also created a debugger tool for the walkthrough editing studio that helped users diagnose configuration issues on their own, which reduced support overhead and improved customer satisfaction. Beyond feature work, I handled manual QA and debugging, working closely with product and leadership to prioritize improvements that enhanced reliability, usability, and overall user experience. ### Professional Services Manager @ Toonimo Jan 2018 – Jan 2019 | Greater New York City Area As Professional Services Manager, I owned relationships with the majority of Toonimo’s large enterprise clients, focusing on adoption, retention, and successful onboarding. I implemented custom JavaScript solutions tailored to client environments—including Salesforce and LMS integrations and accessibility enhancements—and helped ensure these deployments were performant, stable, and easy to maintain. I partnered with sales in a pre-sales technical role, running product demos, building tailored walkthroughs, and joining customer calls as a technical expert. I also recruited and trained new team members, helping standardize implementation and support processes so the team could scale while maintaining a high bar for quality and customer experience. ### Help Desk/MDM Analyst @ Memorial Sloan Kettering Cancer Center Jan 2017 – Jan 2018 | New York City Metropolitan Area ## Education ### Bachelor’s Degree in Applied Mathematics; Finance The City College of New York Jan 2010 – Jan 2016 ### Front End Developement Certification freeCodeCamp Jan 2017 – Jan 2018 ## Contact & Social - LinkedIn: https://linkedin.com/in/michael-santana-3a1942129 - Website: https://www.michaelsantana.me --- Source: https://flows.cv/michaelsantana JSON Resume: https://flows.cv/michaelsantana/resume.json Last updated: 2026-04-01