# Michelle Chua

> Research & Design Manager, Vision Products

Location: United States, United States
Profile: https://flows.cv/michellechua

## Work Experience
### Senior Design & Research Manager @ Apple
Jan 2018 – Present | San Francisco Bay Area
I lead a design, research, and prototyping organization. My teams explore and evaluate new products and partner cross-functionally to ship.

We work at the intersection of Vision Products, AI, & emerging technologies, including:

Applied AI Research & Siri
Content Creation & creative workflows
Health experiences
Entertainment/TV experiences
Enterprise & Professional workflows, visionOS
Object & Area Capture in RealityKit
Developer Experience for Vision Pro
Reality Composer/Reality Composer Pro

### Senior Design Lead - 3D, VR/MR Experiences x Devices @ Microsoft
Jan 2015 – Jan 2018 | Redmond, Washington
Design Leadership & Human Research for:

Office Media Group, AIML & Computer Vision: video creation workflows
3D for Everyone (Monocular Object Capture, Content Creation and Creator Workflows, Commerce & Creator Ecosystem)
Experience Prototyping for pre-release Surface Duo & Surface Hardware
HoloLens Experiences

### Senior UX Designer - Xbox & Interactive TV @ Microsoft
Jan 2014 – Jan 2014 | Vancouver, Canada Area
Worked on new & experimental Interactive TV/entertainment products for Xbox One, Windows, & Kinect at Big Park in Vancouver BC. Created cross-platform experiences for NFL, Bonnaroo Music Festival, and Xbox Studios with a focus on rapid iteration and production.

### Experience Design/Research Lead - HoloLens @ Microsoft
Jan 2012 – Jan 2013 | Victoria, BC
Led design & research for an incubation team focusing on new products for HoloLens. Our goals were to help prove out and shape hardware and to define go-to-market strategies. We experimented heavily with real-time entertainment experiences (games, TV, broadcast), as well as multi-modal interaction models using gaze, gesture, and voice for mixed and virtual reality.

### User Research Lead @ United Front Games
Jan 2010 – Jan 2012 | Vancouver, BC
Established & led games user research practices for the studio in partnership with Sony & Activision publishers for Xbox & PS3 titles including Sleeping Dogs (Square Enix's open-world martial arts title), ModNation Racers (Sony PS3 exclusive user-generated content racing game), and Little Big Planet Karting.

### Game Developer @ United Front Games
Jan 2008 – Jan 2012 | Vancouver, BC
Engineer on Create and Share features for Little Big Planet Karting & ModNation Racers.

### User Interface & Application Developer @ University of British Columbia
Jan 2007 – Jan 2008

### Software Engineer - Undergrad Contract @ Electronic Arts (EA)
Jan 2006 – Jan 2007

### Software Engineer (Co-op) @ Electronic Arts (EA)
Jan 2006 – Jan 2006

### Web Application Developer @ University of British Columbia
Jan 2003 – Jan 2005


## Education
### Double Major in B.Sc. and B.A., Computer Science, English Lit.
The University of British Columbia


## Contact & Social
- LinkedIn: https://linkedin.com/in/michelletzchua
- Portfolio: http://unstressedvowel.com
- Portfolio: http://blogs.ubc.ca/brian/2008/02/hire-a-supergenius/

---
Source: https://flows.cv/michellechua
JSON Resume: https://flows.cv/michellechua/resume.json
Last updated: 2026-04-13