# Mike Leotta

> Product Design at SoFi | Ex- Google & startups

Location: New York City Metropolitan Area, United States
Profile: https://flows.cv/mikeleotta

Over 17 of years experience leading design on consumer, enterprise, and education products at Google (13+ years in total), Lyft, and start-ups. Portfolio: mikeleotta.com

## Work Experience
### Senior Staff Product Designer @ SoFi
Jan 2025 – Present | New York, New York, United States

### Head of Product Design @ Fi
Jan 2023 – Jan 2024 | New York, New York, United States
Player/coach role: Led and mentored the product design team while designing core product experiences, app architecture, and design system.

· Re-architected the Fi mobile app to optimize for key customer journeys with a cohesive design system.
· Developed AI features related to pet health insights and summarization.

Key results: Increased App Store rating from 3.6 to 4.6, DAU +36%, Net Promoter Score +9.

### Lead UX Designer @ Google
Jan 2022 – Jan 2023 | New York, New York, United States
Google Photos

### Staff Product Designer @ Lyft
Jan 2021 – Jan 2022 | New York, United States
Led design on Rider Platform, Search, and Journey Assistant experiences.

### Head Of Design @ Citizen
Jan 2020 – Jan 2021 | New York, New York, United States

### Staff Product Designer @ Citizen
Jan 2019 – Jan 2020 | New York, New York, United States

### Area 120 Co-Founder, Design and Product Lead @ Google
Jan 2018 – Jan 2019 | New York, New York, United States
Founded a start-up in Area 120, Google's in-house incubator. (area120.google.com)

### Senior & Lead UX Designer @ Google
Jan 2014 – Jan 2018 | New York, New York, United States
Google Expeditions · Design Lead
Google Drive · Design Lead for iOS and Web
Google Forms · Design Lead

### User Experience Designer @ Google
Jan 2011 – Jan 2014 | Mountain View, CA
Google Plus · Core stream experience designer
Google News · Web and mobile designer

### Web Designer & Developer @ Google
Jan 2008 – Jan 2011 | Mountain View, CA
Designed, developed and maintained web properties in 40+ languages on global Google.com domains. Design Lead for Google Chrome download funnel.

### Search Quality Strategist @ Google
Jan 2007 – Jan 2008 | Mountain View, California, United States


## Education
### B.S. in Information Management & Technology; Marketing Management
Syracuse University
Jan 2003 – Jan 2006


## Contact & Social
- LinkedIn: https://linkedin.com/in/mikeleotta
- Portfolio: https://mikeleotta.com

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Source: https://flows.cv/mikeleotta
JSON Resume: https://flows.cv/mikeleotta/resume.json
Last updated: 2026-03-30