# Mitchell Hornsby > Software Developer :: React | Tailwind | TypeScript | Next | Postgres Location: Mi-Wuk Village, California, United States Profile: https://flows.cv/mitchellhornsby I'm currently seeking my next challenge. Feel free to reach out with opportunities, or even just to chat. I'm always looking to expand my network! I’m a software engineer with 6+ years of experience developing web and mobile applications. I've built web solutions for companies of all sizes -- from local coffee shops, to fast-growing startups, to international corporations. I've explored many industries, including travel and hospitality, healthcare, and electric vehicles. My software development philosophy is that the solution should be only as complex as necessary. It's best to treat the simplest approach as the most effective until proven otherwise. In my experience, clearly defined goals, flexible problem solving, and tight, feedback-driven iteration cycles produce the best results. I believe hard work is too valuable to be wasted; it's not a substitute for comprehensive planning and clear communication. I believe personal growth can only happen through continuous learning, pushing beyond your limitations, and acting on feedback. My career has been defined by seeking out and overcoming new challenges. I began my career as a QA engineer, then transitioned to BE development, and now has settled on FE/mobile/full stack development as a consequence of adapting to company needs. I have always been an outcome-driven team-player. When urgent needs emerge, I step forward to meet them so that team can meet their goals. ## Work Experience ### Software Engineer @ Rula Jan 2025 – Present ### Owner @ Novel Concept Studio Jan 2024 – Present | Mi-Wuk Village, California, United States Novel Concept Studio is a business I created to bring affordable, high-quality web development services to small businesses. Novel Concept Studio Marketing Website - Designed, developed, and hosted a consumer-facing marketing NextJS app - Built internal-facing CMS (Payload CMS + MongoDB) to simplify content changes - Packaged and deployed apps: marketing via Netlify and CMS via Digital Ocean - Iteratively updated page content and metadata SEO - Created form, backend services, and reCaptcha for “Contact Us” form - Ensured minimum WCAG II compliance on all new features Bean Catering Marketing Website - Collaborated with client to determine business goals and timeline - Drafted custom website designs to meet identified needs via transparent, rapid iterations - Advised client on best practices for off-site SEO and implemented on-site SEO - Achieved Google 1st page SERP for local SEO - Built and deployed website via Neflify pointed at custom subdomain - Continuously analyzed key performance metrics such as uptime, SEO, and traffic ### Senior Frontend Engineer @ Nxu, Inc. Jan 2023 – Jan 2024 EV Charging Station Admin Panel - Collaborated with cross-functional team members to identify essential features for station hardware and firmware development - Implemented a secure, role-based authentication system powered by AWS IAM, Next.js API handlers, and PostgreSQL - Created several key microservices (via AWS Lambda & Typescript) to enable EV charging - Developed PostgreSQL queries to read, write, and format charging session data - Architected self-service CRUD flows for critical business data, such as charging stations, business locations, app admins/users, roles, and more - Abstracted shared business functions, such API call authentication, into React hooks, saving hundreds of development hours - Freed hundred of development hours by creating a modular, reusable SAM template for microservice Lambda functions Nxu One Web & Mobile Apps - Created several account management related web pages (React/React Native) - Developed REST endpoints to enable user account customization flows (NestJS) - Met release deadline by tracking down and eliminating show-stopping bugs - Performed in-depth code reviews to flag potential issues Marketing Website - Developed comprehensive suite of React components and layouts for use by non-technical content team (Builder.io) - Refactored codebase to maximize code reuse, reduce style discrepancies, and take full advantage of CMS non-technical usability - Collaborated with cross-functional team to identify and capture business requirements for a self-service charging station sales flow - Opened a new revenue stream by architecting and developing a consumer-facing eCommerce sales flow using NextJS, Stripe, and Hubspot CMS - Mentored junior developer on React best practices and unblock ReactJS/Builder.io interface issues ### Assosciate Software Engineer L2 @ Publicis Sapient Jan 2021 – Jan 2023 | San Francisco, California, United States Mayo Clinic Patient Portal - Collaborated with cross-functional and organizational stakeholders to develop and enhance pixel-perfect React and React Native components - Built unit tests to ensure code coverage reach a minimum of 85% - Optimized data access strategy using GraphQL/Apollo - Supported final application launch and fast-follow development - Audited existing components to ensure WCAG 3.0 accessibility compliance - Translated real user feedback into new features and enhancements Mayo Clinic UDD Outpatient Survey App - Collaborated with cross-organizational stakeholders to identify business requirements and flag any potential medical industry specific pitfalls - Converted technical designs into pixel-perfect, cross-platform app components - Architected and developed a robust, deterministic system of defining and consuming large outpatient surveys - Integrated native app functionality such as push notifications and user preferences - Proposed feature updates based on end-user and accessibility expert feedback ### Associate Software Engineer @ Publicis Sapient Jan 2019 – Jan 2023 | Atlanta, Georgia Marriott Homes and Villas Web App - Curated a suite of unit tests (Jest) to improve component and page code coverage - Translated high-fidelity designs into pixel-perfect components and and web pages (React) - Created Storybook stories for existing and new components - Integrated front end and back end services (GraphQL/Apollo) to build new booking related workflows - Performed in-depth code reviews and provided feedback to team members Marriott Homes and Villas Microservices Platform - Implemented critical microservices pertaining to international rental bookings, including time zone conversions and international currency - Orchestrated microservice communication via Apache Kafka - Curated a suite of unit tests (JUnit) to improve coverage and prevent regression - Collaborated with cross-functional, distributed team members to refine business requirements Howard Hughes Demo App - Rapidly developed a mock cross-platform application for a sales pitch (~2 week deadline) - Used provided assets to create various mock-components and app pages - Implemented full-fledged navigation and some limited functionality, such as light/dark mode user preference - Shared valuable knowledge via a company-wide presentation on Flutter/Dart with 250+ attendees Pilot myRewards+ Test Automation - Created comprehensive suite of automated test cases (Appium) - Ensured the daily execution of full test suite on a fleet of real devices (Device Farm) - Distributed automatically generated test report to key stakeholders, complete with any test discrepancies and suggested causes - Regularly addressed breaking test cases due to app major version updates Saved hundreds of development hours by abstracting related test case logic ### Tech Intern @ Publicis Sapient Jan 2018 – Jan 2019 | Atlanta, Georgia Magic Mirror POC - Worked as part of a small team to produce a prototype "magic mirror" in-store display - Created various React components to be used in the underlying application - Learned the basics of React, Node, and Git - Presented the final project to the in-office developers at the end of the summer ## Education ### Bachelor of Arts - BA in Computer Science Major/Creative Writing Minor Washington and Lee University Jan 2015 – Jan 2019 ## Contact & Social - LinkedIn: https://linkedin.com/in/mitchellhornsby - Website: https://www.novelconcept.studio - Website: https://www.mitchellhornsby.com --- Source: https://flows.cv/mitchellhornsby JSON Resume: https://flows.cv/mitchellhornsby/resume.json Last updated: 2026-03-29