— Cut user workflow completion time by up to 90% across essential user journeys
— Decreased "how-to" support tickets by 40%
— Pioneered RAG-based FAQ chatbot in 2024, slashing support team load post-employment
— Rebuilt the registration process, reducing time from multiple days to a 30-minute self-service experience. Previously, the process required several days as software engineers and DevOps were involved in setting up dedicated instances amid competing tasks. I designed an automated system to instantiate configurations independently, eliminating delays
— Empowered sales managers to execute the entire registration independently, removing technical dependencies
— Developed a dynamic onboarding questionnaire that automatically configures critical system settings, reducing support needs by addressing setup issues upfront
— Architected a scalable solution primed for public self-service, increasing onboarding efficiency
— Spearheaded a structured development framework using Jobs-to-be-Done methodology and Customer Journey Mapping for precise product targeting
— Drove data-based decisions through A/B testing and analysis of Hotjar feedback, enhancing user engagement strategies
— Optimized design operations end-to-end, including marketing materials, email campaigns, and UX/UI enhancements
— Crafted in-depth onboarding resources and functional maps, significantly lowering senior team training demands and accelerating onboarding of new hires
🌍 Scaled the solution across diverse international markets, including Asia (China, Japan, Vietnam), Africa, and UAE, tailoring UX to specific cultural and business requirements