# Monique Naoum > Product Designer B2C . B2B . SaaS . AdTech . FinTech . E-commerce . AI Location: Brooklyn, New York, United States Profile: https://flows.cv/monique Product designer blending user‑centered design with systems thinking to turn complex challenges into intuitive, high‑impact products. I’ve shipped consumer and B2B experiences in AdTech, E‑commerce, PropTech, Automotive, FinTech, Data Observability, and AI elevating KPIs across desktop, mobile, and web. Lately I focus on AI‑powered features and LLM‑driven workflows, partnering with growth, engineering, and research to deliver advanced tech that feels effortless. Let’s connect if you believe thoughtful design can meaningfully improve everyday life. ## Work Experience ### Staff Product Designer @ FM Global Jan 2024 – Jan 2025 Led cross-platform initiatives modernizing financial and risk-management interfaces, driving adoption of new design patterns across global teams. Created scalable design systems that improved design velocity and quality across product squads. Partnered with engineering and product to deliver secure, compliant, and highly usable enterprise financial & planning tools. ### Lead Product Designer (Sune App By QVC) @ QVC Jan 2023 – Jan 2024 | New York, United States Designed innovative consumer-facing tools for sellers and shoppers in the makers space and e-commerce. Collaborated with cross-functional teams to integrate user feedback into product vision and UX. Transformed OKRs into actionable roadmaps, enhancing product usability and engagement. Contributed to a startup environment at sune, driving impactful design solutions that improved user experience. ### Lead Product Designer @ Fidelity Investments Jan 2023 – Jan 2023 | New York, United States Designed customer-facing fintech dashboards enhancing the advisor experience for investment and portfolio management. Simplified complex data into clear, actionable insights to improve user engagement. Collaborated with researchers and cross-functional teams, reducing significantly user drop-off in onboarding. ### Adjunct Professor @ City University of New York Jan 2017 – Jan 2023 | Greater New York City Area Adjunct professor at CCNY (CUNY). Teaching an immersive 14 weeks UX/UI Class in the Electronic Design & Multimedia department. ### Lead Product Designer - Growth @ nTopology Jan 2021 – Jan 2023 | New York, United States Led the design system management for nTopology, enhancing consistency across product interfaces. Collaborated with the growth and platform teams to create user flows and high-fidelity prototypes for testing and onboarding flows. Conducted user testing sessions that informed design decisions, improving user satisfaction by 25%. ### Senior Product Designer (Facebook Ads) @ Meta Jan 2021 – Jan 2021 | New York, United States Established design strategy and systems for a B2B SaaS platform, scaling user adoption globally. Improved onboarding and workflow UX, contributing to a 12% increase in customer revenue. Defined cross-functional product vision with executives, balancing technical complexity with user needs. ### Founding & Lead Product Designer @ Vistar Media Jan 2017 – Jan 2020 | Greater New York City Area Spearheaded the design of a B2B ad tech software, enhancing user experience for both DSP and SSP platforms. Conducted extensive user research and testing, leading to a 30% increase in user satisfaction scores. Developed a comprehensive component library, streamlining design processes and reducing development time by 25%. (Aquired recenlty by T-Mobile for $600M) ### Other Roles: Product Designer (2010–present) @ Freelance, self-employed Jan 2015 – Jan 2017 | New York, United States Working with various agencies and clients such as: • Publicis Sapient: Consultant UX Designer, worked on Comcast’s e-commerce experience. • Estee Lauder: Consultants E-commerce Experience Designer on Aveda, Mac, Jo Malone and Estee Lauder brands • Spring Studios: lead Product Design consultant; Worked on Pacsun’s e-commerce site redesign • BNY Mellon: Senior Product Design Consultant; Worked on a fin-tech B2B Dataset Marketplace platform. • Deloitte: UX Consultant, worked on UBS’s enrollments and notifications experience. • Saatchi & Saatchi: Freelance UX Designer, Worked on Toyota’s IA and wireframing redesign. • Cesar: Freelance UX Designer, worked on defining wireframes for Hire My Dog responsive web. • Wunderman & Thompson: Worked on ABI E-com Web & App Experience. • Handsome.is: Freelance UX Deigner, worked on Volta - EV Charging Locations App. • Make bttr: Freelance UX Designer Worked on the consumer Providers app for Alle • Bigeye: Staff level product designer, Worked on Data Metrics & Observability Platform • Agorafy: Senior/Lead Product designer: Commercial Real Estate finderTech platform • IBM: UX Designer, worked on Watson Ai integration applications with the automotive industry such as Cadillac . • Other roles and clients: Sotheby's, Droga 5, Spies & Assassins, Consumer Reports... ## Education ### Master's degree in Interactive Telecommunications Program (ITP) New York University ### Bachelor of Fine Arts (BFA) in Electronic Design & Multimedia The City College of New York ## Contact & Social - LinkedIn: https://linkedin.com/in/mnaoum - Portfolio: https://uxfol.io/moniquenaoum --- Source: https://flows.cv/monique JSON Resume: https://flows.cv/monique/resume.json Last updated: 2026-03-29