As the Member Experience Design Lead I oversee design initiatives for various care service offerings aimed at enhancing member engagement, increasing retention, and boosting revenue.

Manage, design, and deliver user experiences customized to tackle complex problem spaces across diverse industries, effectively driving customer satisfaction and achieving positive business outcomes.

Led full-stack design for the 'Reports Generation' product vertical in the genomic testing business.

Developed UX strategies through cross-functional team collaboration to streamline patient report turnaround time.

Enhanced a web-based SaaS project management tool, reducing overseeing managers' time per user at a supercomputing facility by addressing pain points through design additions.

Hosted workshops, Design sprints, and improved the design system to enhance user experience and accessibility based on research insights.

Spearheaded product discovery to identify a new strategic opportunity in the in-home healthcare landscape through a series of remote user research interviews and diary studies with more than 60 in-home caregivers & receivers.

Synthesized research data to develop design concepts & delivered actionable research reports fueling the next round of Steelcase Health product portfolio.

Analyzed and synthesized industrial responses to Pandemics recovery across the globe by closely working with design, research, and public health care practitioners.

Organized, recruited, and facilitated design discussions, and forums with design practitioners from an array of industries and countries, to develop new design frameworks that can help map and decode the strategies behind the healthcare innovations to battle COVID-19.

Collaborated with multiple Fortune 100 Clients, overseeing end-to-end design process for diverse digital applications in B2B and B2C domains.

Led global teams and projects as a User Experience designer, working closely with Fortune 100 client organizations to understand customer and client needs, mindsets, and behaviors.

Facilitated alignment and collaboration with product managers and development teams to establish a shared vision and strategy.

Designed workflows, wireframes, and conducted prototype usability testing to deliver differentiated products and services.

Notable Client Projects:

• Nucleus service and application design for Honeywell.

• Showcase application design for Ford and Lincoln customers.

Led evidence-based design methods to surface untapped product opportunity spaces for a new range of interactive home appliances. Through iterative prototyping of 3D models, and user testing, product design concepts were developed for the market.

The concepts seamlessly integrated form and function, aligning with Whirlpool's vision and meeting user needs and preferences.

Worked on a speculative future side project to envision Whirlpool micro-kitchen.

Worked on packaging design and educational board game design for middle and primary school children.

Worked on Lechal project (haptic shoes for the blind), mainly smart charger design and development, Insole packaging.