Lead for Consumer Platforms driving cross-platform UX across XR/ VR, mobile and handheld. I set the north-star UX, drive design frameworks, and partner with Eng/PM/Research to ship at scale.

Also championing AI-powered design workflows to accelerate prototyping, research synthesis, and content operations.

Leading cross-platform user experience across mobile and VR.

Lead designer on a multi-disciplinary team creating novel visual shopping experiences using ML and Generative AI with the goal of making Amazon a credible, go-to destination for Home and electronics shopping.

Led the design of new AR experiences for wall & tabletop products, and delivered significant improvements to the UX and major business impact. 10X’ ed team revenue to x Billion+ in 3 years.

Platform: iOS, Android & Web

High Fidelity was a social network focusing on 3D content and featured one of the earliest commercial NFT Marketplace and Wallet. Platform: Desktop, mobile & VR.

NFT Marketplace and Wallet app launched in 2018 —

Worked with Blockchain engineers to develop a new API and spec for NFTs from the ground up. Redesigned the Marketplace app to support NFT transactions and led the design of a groundbreaking Wallet app to manage, explore, and gift NFTs (3D content and apps).

High Fidelity For Business —

Conceptualized, designed, and launched a B2B product for Desktop and Mobile to allow remote teams to collaborate in a virtual environment.