# M Y.

> Software Engineer / Analytics Tools Developer, team lead

Location: San Francisco Bay Area, United States
Profile: https://flows.cv/my1

## Work Experience
### Software engineer / Analytics Tools Developer Team Lead for Marketing Technology/Tools/Fraud/Finance @ FriendFinder Networks Inc.
Jan 2014 – Present | Sunnyvale
Marketing - 
1.  Managed a team of 6 Perl and MySQL engineers implementing multiple simultaneous projects in a fast paced, collaborative environment for the social networking sites and also supporting millions of transactions per day.
2. Maintained , debugged, re-factored and rapidly grew a large scale object-oriented and database centric code base for integrated marketing, advertising, statistics, data warehousing, authentication, etc., for multiple websites.
3. Used technical and business analysis skills to design, develop and maintain reporting tools for the Management team
4. Analyzed ROI forecasting and variance reports
5. •	Redesign flexible huge data set table to fit all purpose of reporting

Fraud -
1. Implemented fraud rule to auto detect fraud account
2. Add fraud indicator in the billing reports 
3. Provide customer abuse reason reports to Fraud team to help mitigate fraud

Tool - 
1. Build marketing dashboard to show 7 days traffic and revenue based on user preference 
2. Maintain/update AB test tool including adding new feature to the tool
3. Maintain/create all internal revenue and traffic report

### Financial Report Manager & Analysis Team Manager @ FriendFinder Networks Inc.
Jan 2012 – Jan 2014 | sunnyvale
1. Engineered Data-warehousing and aggregation solutions for monitoring, measuring , and forecasting the revenue stream of FriendFinder Networks and related entities.

2. Automated the gathering of data from multiple resources and consolidating disparate schema to provide a holistic view of revenue - related data activity, in support of business operations and data analytic.

3. Monitored financial profit and loss report relevant to Product team

4. •	Engineered Data-warehousing and aggregation solutions for monitoring, measuring, and forecasting revenue stream

### Perl Develooper @ Friend Finder Networks, Inc.
Jan 2000 – Jan 2012 | Palo Alto, CA
•	Integrated content and data solutions with different information distribution
•	Migrated data from all the different source table into one table
•	Created new content application
•	Identified new data and new approaches to data integration
•	Enforced content usage rules as defined by Data Architects and Product Manager
•	Created user online monitoring tool for Marketing
•	Wrote technical specification to address business requirements and user interfaces
•	Addressed trouble ticket requests in on-call rotation


## Education
### Bachelor of Science (BS) in MIS
San José State University

### Foothill College


## Contact & Social
- LinkedIn: https://linkedin.com/in/m-y-b5292698

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Source: https://flows.cv/my1
JSON Resume: https://flows.cv/my1/resume.json
Last updated: 2026-04-10