Managed end to end development of UI production screens for all consumer hardware devices from screens, packaging, and localization. Led production of screen images by working with Creative and Production teams to plan, inform, track, and drive deadlines for new and existing screens. Utilized Sketch, Figma, Adobe After Effects to create customized screens, video clips including agency requests. Drove delivery of screen imagery and photography to support creative needs for Google Store Website, Retail, YouTube, Google TV (Chromecast), social media while balancing production capacity and control of scope to ensure the consistency and accuracy of UI across all creative deliverables and 3rd party partners i.e. Spotify , Netflix etc. Lead POC for all agencies for approvals of screens for commercial use. Supported the day-to-day screen production process, including tracking, quality assurance, course correction, and delivery.
Selected Contributions:
Created Master Playbook for all UI’s associated with phones and smart devices used by all consumer marketing teams. The Playbook increased efficiency for users to locate, request edits and download master and animation files
Creative assets for Fall and Spring Launch delivered on schedule to cross-functional teams
Responsible for working with designers and localization to ensure all UI screens are consistent, relevant and accurate.
Management and implementation of all UI screens into the Asset Library (DAMS) for Consumer Hardware
Developed a UI tracking system for visibility for all invested teams that increased my efficiency by 25%
