I worked on Samsung Gaming Hub which launched in summer 2022.

I am part of the design team that works on brand new products including 10ftUI and mobile. We create new product concepts that will be productized within the next 12 months. I work closely with researchers and prototypers to run rapid iteration of “design – build – test” cycle.

I enjoy tackling complex design problems. I was involved in the end-to-end product design process, including defining product strategy, scoping projects and timeline, conducting user research, planning and facilitating customer workshops, tackling UX challenges, creating storyboards, wireframes, and pixel-perfect design specs & assets.

I co-led a small team (5 people) to enhance the Fiori design language that creates a stronger emotional connection between the users, products, and brand. I worked on and maintained a design system that enables SAP product teams to easily implement the design components.

I also got to research on immersive experience and designed AR design patterns for the enterprise use cases.