# Naomi Okubo

> Design System Lead @ IQVIA Digital

Location: United States, United States
Profile: https://flows.cv/naomiokubo

Specialties: 
Design Systems, UX Design, Product Design, Web App Design, Mobile Responsive Design, Email Design, HTML5/CSS (compliant with web standards and cross browser compatible), Framework (Bootstrap), Wordpress

Technologies:
Figma, Sketch, Photoshop, Illustrator, Microsoft Visual Studio, PHP Storm, SVN

## Work Experience
### Design System Architect @ IQVIA
Jan 2019 – Present
Develop scalable design systems utilizing tokens to streamline the handoff process for designers. Lead the product team in accelerating product delivery through a structured governance model.

🏆Team Award Recognition🏆
Platinum - IQVIA Impact Program in Jan 2025
Gold - IQVIA Impact Program in Nov 2024

### Design Mentor @ adplist.org
Jan 2023 – Present
My infinite passion towards design had grown into helping young designers. I volunteer to teach design directions, portfolio review, design system architecture, and coding HTML & CSS.

🏆Received Mentorship Recognition Awards🏆

### Design Engineer @ Mihaina Designs
Jan 2009 – Present
Specialties:
Mihaina Designs provides web and interactive design, web development, brand identity, email campaign that effectively meets your brand strategy, business objectives, and marketing goals.

Service Details:
- Web design (cross compatible)
- Branding
- Wordpress development
- Web app design
- Create design systems
- Email design & development

Clients Details: 
- Non profit organization for kindred homes
- Professional accounting firms for CPAs (Emochila, Inc.)
- Professional golf website
- Business portfolio website

### Principal Product Designer @ Lasso
Jan 2022 – Jan 2022
Acquired by IQVIA

### Sr. Product Designer @ Lasso
Jan 2019 – Jan 2022
Refine and evolve Lasso's design system, create reusable components and templates for consistency. Collaborate with developers to deliver pixel-perfect front-end code, design and code emails, and shape the public website for brand identity.

### Product Designer @ OneMarket
Jan 2017 – Jan 2019 | San Francisco, California
Westfield Retail Solutions acquired 12 Digit and both entities were rebranded as OneMarket. 

My main responsibilities were to blend 12 Digit into One Market and create a new brand identity in across platform and a public website.

### Product Designer @ 12 Digit Marketing (acquired by Westfield Retail Solutions)
Jan 2016 – Jan 2017 | Redwood City, California
12 Digit Marketing was acquired by Westfield Retail Solutions in February 2017. Both entities were rebranded as OneMarket in November 2017.

Design and develop a web app, produce marketing assets including banners, one-pagers, business cards, posters, and icons, and collaborate with developers to ensure pixel-perfect front-end implementation. Lead the public website design in partnership with an agency.

Technologies Used:
- Sketch
- Photoshop
- illustrator
- Microsoft Visual Studio
- WebStorm

### UX Engineer @ Dynamic Signal
Jan 2012 – Jan 2016
Converted designs into pixel-perfect front-end code, mentored programmers in HTML and CSS, and developed reusable, dynamic CMS templates for a web app. Designed and built app documentation pages for developers and crafted email templates for streamlined communication.

Technologies Used:
- Photoshop
- Microsoft Visual Studio

### UX Engineer @ Vendio Services, Inc.
Jan 2011 – Jan 2012
UX Focused Front-End Role:
- HTML5/CSS
- Deliver Pixel Perfect Front End Code Based on Design Mocks 
- Deliver Dynamic CMS Templates for Web App
- Modify jQuery Libraries to Enhance Usability

Technologies:
- Photoshop
- Microsoft Visual Studio

### UX Designer @ Zuberance
Jan 2009 – Jan 2011 | San Carlos, California
Design Role:
- UI /UX 
- Design Dynamic CMS Templates for Web App
- Design Email Template Themes
 
Front-End Role:
- HTML/CSS
- Develop Reusable Templates for Web App
- Develop Email Template Themes 
- Modify jQuery Libraries to Enhance Usability

Technologies:
- Photoshop
- illustrator
- Microsoft Visual Studio

### Web Designer @ Stergeron
Jan 2008 – Jan 2009 | San Francisco, California
Design Role:
- UI /UX 
- Design Dynamic CMS Templates for Web App 
- Design Websites Embedded in a Facebook 
- Logos
- Icons for Portal
- Banners & Flyers

Front-End Role:
- HTML/CSS
- Develop Reusable Templates for Web App
- Modify jQuery Libraries to Enhance Usability


## Contact & Social
- LinkedIn: https://linkedin.com/in/naomi-okubo-3322b713
- Portfolio: https://www.lassoplatform.io

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Source: https://flows.cv/naomiokubo
JSON Resume: https://flows.cv/naomiokubo/resume.json
Last updated: 2026-04-13