As senior product designer, I own end-to-end design across core product surfaces — campaign creation, reputation management, listings, and analytics — while maintaining the cross-platform design system and driving design-engineering alignment.

Redesigned core campaign creation workflows for enterprise customers, reducing setup time by 65% and improving activation across high-value accounts

Owned full design of Reputation and Listings management products used by 1,000+ multi-location businesses, saving brand managers 3–5 hours per week

Documented and standardized 30+ shared design system components across web and mobile, reducing design QA cycles by ~40%

Resolved 150+ design-debt tickets over 4 months in partnership with PM and engineering, cutting post-release polish work by ~30%

Conducted usability testing with 15+ enterprise users to validate campaign builder improvements and uncover new friction points

Contributed to design of AI-powered features across Eulerity's marketing platform, working alongside senior designers and engineers in a fast-paced product environment

Conducted user research and usability testing sessions, surfacing key friction points that directly influenced product prioritization

Built reusable Figma components and documentation that became the foundation of Eulerity's design system

Converted internship to full-time offer within 8 months based on contributions to core product work

Served as the founding designer for an early-stage startup, leading end-to-end product design from initial concept through validated prototypes

Defined the product's visual language, interaction patterns, and UX strategy as the sole designer, collaborating directly with founders

Delivered high-fidelity designs, interactive prototypes, and a foundational design system ready for engineering handoff

Owned core payment onboarding and product catalog experiences, increasing successful setup completion by 18%

Led end-to-end design of PayMongo Pages, a no-code checkout builder — drove 28% adoption and reduced merchant setup time by 35%

Redesigned complex banking connection flows through user testing with 40+ merchants, improving conversion and supporting payment volume growth

Built reusable UI foundations for the merchant dashboard, cutting design-to-dev handoff time by 30%