# Nathan Schweitzer > Senior Visual Design Manager at Athleta | Formerly Amazon Location: San Francisco, California, United States Profile: https://flows.cv/nathanschweitzer •Over 15 years of experience as a Senior Visual Designer and Design Manager working within non-profit, agencies, and Fortune 100 companies • Lead Art Direction and Visual Design for multiple, concurrent projects both internally and externally • Direct motion design and prototype builds based on current trends and technologies • Cultivate a prototyping mindset, empowering companies to develop a more cohesive customer journey • Lead design work on major seasonal campaigns, driving cohesive brand experiences across all digital platforms • Responsible for upholding and evolving brand guidelines, templates and CMS structures • Implement performance data metrics from usability studies, and guide creative decisions based on the data • Lead concept design for marketing campaigns that cover organic, paid social, site, email, app, print and in-store media • Innovative, award winning Designer and Art Director ## Work Experience ### Senior Visual Design Manager | Motion Designer | Visual Storyteller @ Athleta Jan 2018 – Present | San Francisco, California, United States • Lead design work on major seasonal and cultural omnichannel campaigns, driving cohesive brand experiences across all digital platforms including site, app, email and social • Provide leadership to a team of three Digital Designers to create effective and innovative marketing campaigns • Initiated the integration of motion design into the company’s visual strategy, creating engaging animations and graphics that transform user experience and elevate brand storytelling • Develop brand asset guidelines, including site specifications, iconography, typography, motion styles, prototypes, and templates that production designers use to create assets throughout each season • Cultivate a prototyping mindset within the team, empowering them to develop a more cohesive customer journey • Partner with product managers, marketing leads, and site merchandising teams to create engaging campaigns that enhance customer interaction ### Senior Visual Designer, Echo & Alexa Products, Marketing @ Amazon Jan 2017 – Jan 2018 | Seattle, WA ### Design Lead @ Wine.com Jan 2011 – Jan 2017 | San Francisco Bay Area • Sole designer for Wine.com’s interactive, mobile, print and internal media campaigns • Sole designer for mobile site as well as creation of entire responsive email campaign system across all Wine.com brands • Rebranding of all Wine.com’s online media and printed marketing materials ### Senior Interactive Designer @ Target Jan 2006 – Jan 2014 | inHouse Studio • Work for 2nd largest retailer in the country • Help create and direct several high-profile, award-winning projects • Design online boutique sites, social media cross-over campaigns, rich-media placements and mobile applications • Design for major brands including Isaac Mizrahi, Liz Lange, Shaun White, Disney’s D-Signed, Dove, Pantene, Hershey etc. • Campaigns seen in all Target stores across the nation, as well as in print ads and online boutique experiences • Provide art direction, flash design and creation for Target.com homepage seen by millions each week ### Visual Designer-Freelance @ Punchcut Jan 2010 – Jan 2011 • Work for one of the top UI design firms in San Francisco • Work with several large-scale corporate clients in the electronics and mobile fields • Responsible for mobile, tablet, PC and home interface screen compositions and user guides • Responsible for corporate guidelines, brand standards and interactive elements to create rich, full-featured user interfaces for both the corporation and user alike ### Senior Flash Designer @ Juxt Interactive Jan 2005 – Jan 2006 • World renowned and recognized interactive boutique design shop • Worked in partnership with several high-profile clients including Coca-Cola, BMW, Boost Mobile, Dannon,Target Racing, Target Up2D8, Sam Adams and Fuse TV as a senior designer and flash animator • Created online reels and printed postcards which resulted in new clients and a larger client base for Juxt Interactive ### Senior Interactive Designer @ Target Corp. Jan 2003 – Jan 2005 • Created and updated dozens of Target online boutiques; responsible for big-idea white paper concepts for the future of those boutiques and several other new online experiences • Responsible for creating dozens of flash-based widget and banner templates used for both internal and external placement • Designed and optimized promotional e-newsletters viewed by over 5 million individuals • Reviewed and analyzed homepage performance briefs to determine best approaches to individual promotions ### Senior Designer / Art Director @ Public Radio International/The Carney Group Jan 2003 – Jan 2003 • Maintained three major sites for one of the largest public media organizations in the US • Sites consisted of several hundred pages • Responsible for all updates including graphics, html, css and flash production • Created several print pieces for national conventions sponsored by PRI • Consistently completed projects within tight deadlines ### Senior Designer @ eMedia Group/Idea Park Jan 2001 – Jan 2003 • Successfully art directed, designed, and launched dozens of interactive, multi-media and web-based projects • Worked hands-on with many large-scale clients such as Regis Corporation, General Mills, Starkey and D Pearson Marketing • Frequently given complete creative freedom with clients to create rich interactive experiences resulting inclient retention plus an entirely new clientele base for the firm ### Web Designer @ Coffman Design and Marketing Jan 1997 – Jan 2001 • Responsible for the complete redesign and build of Coffman Memorial Student Union web site • Created protoypes and wireframes for several other University of Minnesota sites • Created printed material from brochures to posters for off-site clients (guest speakers, bands, organizations) ## Education ### University of Minnesota ## Contact & Social - LinkedIn: https://linkedin.com/in/nschweitzer - Portfolio: http://www.nateschweitzer.com - Portfolio: http://nojobwilltravel.com --- Source: https://flows.cv/nathanschweitzer JSON Resume: https://flows.cv/nathanschweitzer/resume.json Last updated: 2026-04-13