# Navid B.

> Product Designer @ Meta | AI & Complex Systems | ex-Google

Location: San Francisco Bay Area, United States
Profile: https://flows.cv/navidb

Product Designer specializing in simplifying complex systems—especially where AI, automation, and human decision-making intersect.
 
I design intuitive workflows that help users make faster, better decisions across data-rich and high-stakes environments. My work spans AI-powered tools, automation systems, and platform experiences used at scale.
 
I’m particularly interested in shaping how humans interact with intelligent systems—making advanced capabilities usable, trustworthy, and impactful.
 
Key achievements:
 
• Reduced customer support cases by 20% through AI-driven content optimization
 • Cut evaluation time by 96% and error rates by 85% by redesigning AI workflows
 • Improved AI factuality from 60–75% to 95–99%, increasing trust in automated systems
 • Drove $32M in operational savings through workflow automation design
 • Enabled 9.8K users across 24 product areas to scale decision-making workflows
 • Recovered $180M in revenue through improved product decision systems

## Work Experience
### Product Designer IV @ Meta
Jan 2025 – Present
Designing governance, risk management, and AI-powered automation for Meta's Metrics Platform—a horizontal infrastructure serving Facebook Ads, Instagram, Threads, WhatsApp, and Reality Labs to ensure quality and compliance of externally shared data assets.

### UX Designer III @ Google
Jan 2023 – Jan 2025
Led UX initiatives for AI-driven content optimization and evaluation tools, improving the accuracy, efficiency, and governance of AI-generated support content. Designed scalable systems to enhance content health, reduce customer support cases, and improve factuality and evaluation workflows across Google’s AI-powered help centers and advertiser support platforms.

### UX Designer II @ Google
Jan 2020 – Jan 2023
Led UX efforts for AI-driven customer support automation and enterprise tool integration, enhancing scalability, efficiency, and support agent productivity. Designed frameworks, branding systems, and intelligence-first strategies to unify workflows, streamline case management, and reduce operational costs while ensuring a seamless user experience. 

As a side project, designed a structured framework for Android Auto OS to enhance identity management, onboarding, and personalized in-car experiences at scale—connecting people, vehicles, OEMs, Google, and third-party services.

### UX Designer @ Google
Jan 2019 – Jan 2020
Responsible for Google’s internal mobile CRM app, designing features that improved sales efficiency, personalized workflows, and optimized revenue recovery. Shaped mobile experiences that supported Google’s $120B ads business, increasing adoption and driving measurable impact.

### Product Designer @ VMware
Jan 2016 – Jan 2019
Designed scalable, high-impact enterprise SaaS and on-premises solutions, creating wireframes, prototypes, and interaction models to enhance usability, engagement, and accessibility. I conducted user research and testing to optimize enterprise applications, improving adoption and efficiency. Through close collaboration with cross-functional teams, I streamlined workflows and drove product innovation.

### Visual Designer @ Freelance
Jan 2015 – Jan 2016
Designed clean, modern user interfaces, along with logos and branding for applications, ensuring visual consistency across platforms.

### Graphic, Web, and UI Designer @ eGain Corporation
Jan 2013 – Jan 2014
Enhanced the user interface of B2C and SaaS B2B products, ensuring consistency through standard UI patterns. I created and implemented designs, wireframes, and prototypes while debugging front-end issues. Additionally, I designed layouts and assets for web, mobile, and print, maintaining websites, micro-sites, and email campaigns.


## Education
### Bachelor's Degree in Civil Engineering
California State University, Long Beach


## Contact & Social
- LinkedIn: https://linkedin.com/in/nborjian
- Portfolio: https://medium.com/@navid.borjian

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Source: https://flows.cv/navidb
JSON Resume: https://flows.cv/navidb/resume.json
Last updated: 2026-04-13