# Neha Choudhary > AI-Driven Digital Marketing & Human-Centered Design | M.S. HCI Location: San Francisco Bay Area, United States Profile: https://flows.cv/nehachoudhary ## Work Experience ### Talent & Growth @ Caring Hands Caregivers Jan 2026 – Present | Cupertino, CA Talent acquisition for a growing in-home senior care service, focused on sourcing and placing compassionate, high-quality caregivers. Partner closely with leadership to identify business needs, manage candidate pipelines, and ensure a seamless hiring process. ### Marketing Lead @ NDC Group Jan 2024 – Present | San Francisco, CA Growth marketer supporting a portfolio of medtech, robotics, and biotech companies. Collaborating closely with founders and leadership teams to build and scale marketing functions. Lead strategic and executional initiatives across multiple organizations, including Merrill’s Packaging (Now Nelipak), Impact Plastics, Evolutia Bio, and Outrun Robotics-driving brand development, digital presence, and go-to-market efforts. Key contributions: • Developing and executing multi-channel marketing strategies • Creating high-impact content and sales enablement materials • Leading logo design and visual direction in post-acquisition rebranding • Driving growth through targeted campaigns and audience engagement • SEO, organic growth, and B2B go-to-market strategy ### Product Design | Graduate Capstone @ NVIDIA Jan 2024 – Jan 2024 | Santa Clara, CA Leading user research to drive product strategy for an AI tool through competitive analysis, SWOT analysis, and usability testing. Conducted interviews and surveys to uncover key user needs and challenges, informing feature development and improving alignment with user expectations. ### Product Intern @ Digbi Health Jan 2022 – Jan 2023 | Mountain View, California, United States Created engaging B2C content for program members and contributed to thought leadership through blog posts. Leveraged customer journey mapping to optimize key touchpoints, enhancing product adoption, user experience, and overall engagement. ### Digital Marketing Intern @ Darmiyan Jan 2021 – Jan 2022 Darmiyan is pioneering the first virtual microscope of the brain, offering noninvasive tools to detect Alzheimer’s-related dementia before symptoms appear—when early interventions can make the biggest impact. I contributed by leveraging databases for media content, designing graphics, enhancing website UX/UI accessibility, and fostering relationships with key stakeholders, including doctors and investors. ### Research Assistant @ University of California, Santa Cruz Jan 2021 – Jan 2022 | Santa Cruz, California, United States Conducted advanced cognitive research at the Collective Memory Lab under Dr. Yamashiro, contributing to literature reviews, study design, and experimental material development. Led empirical research, data analysis, and coding to explore insights into collective cognition and memory. ### Student Intern @ Girls Who Code Jan 2019 – Jan 2019 | Redwood City, California Gained hands-on experience in HTML, Python, and JavaScript through real-world projects in art, robotics, video games, and web development. Designed and developed HelpOut, a website integrating Google Maps API to connect travelers with local volunteer opportunities, while engaging with industry leaders and workshops to expand my technical and entrepreneurial skills ## Education ### Master of Science - MS in Human Computer Interaction Baskin Engineering at UCSC ### Marketing The London School of Economics and Political Science (LSE) ### Bachelor of Science - BS in Cognitive Science University of California, Santa Cruz ### Carlmont High School ## Contact & Social - LinkedIn: https://linkedin.com/in/neha-choudhary02 --- Source: https://flows.cv/nehachoudhary JSON Resume: https://flows.cv/nehachoudhary/resume.json Last updated: 2026-04-13