Remind was acquired by Parent Square in December of 2023. I'm contributing to our team's new combined mission to further student success through strong unified school communications.

• Currently spending my time designing sign in features, standing up a designs system, product visioning, and team operations.

My time at Remind has been spent scaling a personalized virtual tutoring service as new line of business, building zero-to-one features, identifying and pursuing growth opportunities, all while contributing to product strategy, process improvements, and team culture.

• Co-led the development of our tutoring product vision and principles to align efforts across cross-functional teams

• Designed several zero-to-one features to support a new strategic product offering to school and district customers

• Refined and optimized our direct-to-consumer sign up funnel driven by research and experimentation netting an estimated $300k in ARR

• Consistently shipped new and refined features to improve user experiences for tutors, parents, and students, including scheduling and communications features

I was fortunate enough to serve as the lead designer on a newly founded and talented Discovery team, who’s initiatives spanned three user types, found initial revenue, and soon became a top-level company priority.

• Responsible for end-to-end design from inception to execution for products that shipped across multiple user types.

• Overhauled our School Admin experience to double our feature offering and provide an optimized landing experience, leading to 60% increase in monthly active users (22K to 35K)

• Designed the Clever Library from scratch, revolutionizing the way teachers to find and adopt edtech - now used by over 10% of US teachers and growing over 3.5x YOY

• Drove growth of lead gen rate in our App Store through rapid cycles of experimentation and design (0.3% to 2.4%)

• Matured the design org by crafting design principles, developing personas, and expanding our design system

I proudly contributed to the vibrant and inclusive company culture by revamping the internal recognition program, planning team and org-wide offsite, and evolving to support a distributed team.