# Nicholas Jacobs

> Creative Director & Design Manager | E-Commerce, Lifestyle & AI | Storytelling, Brand Building & Campaign Development

Location: San Francisco, California, United States
Profile: https://flows.cv/nicholasjacobs

Experienced Creative Director, AI-driven design specialist, and mentor with a passion for brand building, visual storytelling, and campaign development. Skilled in using generative AI to enhance creativity, spark innovation, and integrate emerging tools into brand strategy, working in the San Francisco Bay Area.

## Work Experience
### Senior Art Director @ Balsam Brands
Jan 2023 – Present | Redwood City, California, United States

### Associate Creative Director @ Accenture
Jan 2020 – Jan 2023 | San Francisco Bay Area
- Successfully engaged over 45 new and emerging clients, achieving win rate of 98%.
- Collaborated closely with leadership to produce effective, winning creative solutions.
- Played a key role in securing over 56 million dollars in revenue for the firm.
- Demonstrated exceptional leadership managing and directing a team of 20+ designers, copywriters, strategists, and producers.
- Led innovative brainstorming sessions and creative processes.

### Senior Design Manager @ Yelp
Jan 2019 – Jan 2020 | San Francisco Bay Area
- Led strong product-driven marketing campaigns across all channels, including direct mail, email, social, performance, and video.
- Implemented weekly creative meetings in collaboration with project management to establish brand consistency and enhance efficiency.
- Demonstrated leadership skills in managing, directing, and mentoring a team of 12 designers and motion graphics animators.
- Engaged with the Vice President of Product Design to uphold brand standards, ensuring consistency in brand expression, voice, and tone.

### Managing Art Director @ Shutterfly Inc.
Jan 2016 – Jan 2019
- Led a team of 10+ designers and copywriters for both Shutterfly and Tiny Prints.
- Managed all creative aspects for Tiny Prints, including direct mail, email, social, performance, and video ensuring consistency of brand expression and voice.
- Developed seasonal campaigns and ensured their proper implementation across
multiple channels to meet business needs.
- Art directed, designed, and delivered the largest revenue-driving annual holiday campaign and catalog for both Shutterfly and Tiny Prints, exceeding revenue targets.
- Art directed and conceptualized up to 10 brand photoshoots per year, collaborating
with photographers and stylists.

### Designer @ Shutterfly Inc.
Jan 2015 – Jan 2016 | San Francisco Bay Area
Contract print designer at Shutterfly. Converted to full-time employee for Tiny Prints after three weeks.

### Graphic Designer @ Pottery Barn
Jan 2015 – Jan 2015 | San Francisco Bay Area
- Maintained brand standards, ensuring consistency of creative expression and voice throughout all Pottery Barn print and direct-mail collateral.
- Designed all hero spreads for one of the nation’s largest monthly catalog drops.
- Assisted in the art direction of seasonal photo shoots, including moodboards creation.
- Creative consultant for Pottery Barn Teen and Pottery Barn Kids catalogs.
- Directed the Catalog Production Team, providing edits, updates, and feedback.

### Graphic Designer @ Ghirardelli Chocolate Company
Jan 2013 – Jan 2015
- Maintained brand standards and consistency of brand in all 17+ retail stores.
- Managed all vendor relationships, including printers, fabricators, and contractors.
- Consulted with the Store Development Manager, aiding in the selection of materials, fixtures, and graphics for new retail build-outs.
- Created seasonal visuals and ensured their proper implementation across various locations, including all displays for the Ghirardelli + Disney cross-brand relationship.
- Conceptualized and designed store-exclusive products, driving half a million in sales.
- Art directed photoshoots, collaborating with photographers and stylists.

### Graphic Designer @ The A.C.T. Conservatory
Jan 2012 – Jan 2013
Created identities for new and  upcoming theatrical productions. Responsible for the design and execution of all collateral materials including: brochures, invitations, houseboards, posters, postcards, folders, menus, billboards, etc.

### Art Director @ Moosylvania
Jan 2010 – Jan 2012
Clients include: Dean Foods, Costa Farms, Hatch Global Research, Grey Goose Premium Vodka, 42 Below Vodka, Rickland Orchard and Capital One


## Education
### BFA in Graphic Design, Alternative Media
Webster University

### Advanced Coursework in Visual Culture
Webster Vienna Private University


## Contact & Social
- LinkedIn: https://linkedin.com/in/nicholas-jacobs-56168b14
- Portfolio: https://nickjacobs.co

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Source: https://flows.cv/nicholasjacobs
JSON Resume: https://flows.cv/nicholasjacobs/resume.json
Last updated: 2026-04-13