Founded Growth Engineering team to select and integrate CMS, build out 25+ landing pages, integrate with Priceline & Kayak and launch the renter referral program, growing user base by over 25%.

Created guest checkout and partnership flow, launched subscription service and rebuilt core checkout with new component system.

Collaborated across teams to build new features on web and mobile apps, including geo search optimizations and customer service tools.

Led end-to-end replatforming from AWS to Next.js + Vercel, reduced bundle size 75% and optimized core components for 2x web speed.

Worked closely with the marketing team to triple the number of email and SMS subscribers, build marketing & analytics integrations.

Spearheaded a push for A/B testing and personalization, including product recommendation algorithms and UX components.

Exceeded performance and growth goals to receive the International Casio President’s Award.

Executed data-driven decisions using a customer data platform, creating highly targeted and personalized site experiences.

Collaborated with designers, project managers, data analysts, and copywriters from ideation through execution.

Developed multiple site-wide React components that expanded the Beyond+ loyalty program to well over 1 million subscribers.

Led presentations and fostered integration of tech trends such as React hooks, accessibility, site performance, and code optimization.

Translated over 1,000 legacy pages into new React structure, built custom node-based scraper & parser to automate conversion.

Built composable components with API-consuming Redux Sagas and modular CSS with robust unit testing to create a pixel-perfect UX.

Utilized A/B testing techniques to rapidly build, deploy, and learn.

Maintained webpack configs, packages, and Storybook modules.