Brand Manager for two upstart companies

Design everything from simple business cards to full e-commerce sites and work flows

Educate clients on building a brand holistically, not just with a single ad or logo

• Third hire, grown to 70+ employees

• Collaborate directly with CEO to constantly improve users’ experiences and establish Chai as a leading biotechnology company

• Developed cross-platform application for a device used around the world, including 19 of the top 20 biomedical research universities.

• Responsible for maintaining brand identity and web presence; iterating quickly to take feedback from wireframe workflows to pixel-perfect final design

• Write and design ad campaigns to increase brand awareness and sales (+20% increase in non-COVID traffic since Spring 2022)

• Support Sales, R&D, and Engineering with design collateral from

• Trade show materials to product use and safety manuals

• Second hire, grew to 40+ employees

• Collaborated with founder to craft presentation to earn $10M+ in funding

• Developed design system from brand identity to customer portals

• Advocated for simple, transparent designs to earn customer trust and establish Smith as a "next generation" pharmacy benefit manager