Virsec protects the world’s most important applications and systems from the inside, stopping advanced cyberattacks on any application workload in any environment. I am responsible to

• Design awesome digital experiences for next gen security products.

• Reduce the complexity of the flows to minimize the cognitive load on the users.

7-Eleven is redefining convenience and the customer experience in big ways. I was responsible for research, blueprint, and define the service experience for a next-gen store systems experience.

Univhers is a community for women to share their personal lifestyle tips, advice, recipes and recommendations. Working with the client to understand the requirements, target audience and competitors. Analyzed the inputs and did some competitive analysis with similar apps in the market. Created the wireframes, prototype and style guide for the mobile application. Also, worked on building the website. Currently working on social media engagement strategies and the next phase of the project.

Main Responsibilities

• Interact with the client to understand the requirements.

• User Research and Analysis.

• Ideation and Sketching.

• Design the wire frames for the mobile application.

• Create the visual design and the style guides for the mobile application.

• Build the prototype and participate in analyzing the application.

• Work with the developers to get the app. built as per the design.

Tools Used: InVision, Photoshop, Illustrator, Omnigraffle, Optimalsort, Sketch, Zeplin, Slack, Jira

Meet Spot provides a hassle-free, simple solution that puts all the things needed to organize meetups with colleagues, friends and family in one place. You can create an event, invite people, and collaborate to finalize the venue, meet and celebrate. Analyzed competing mobile applications, conducted user interviews, collected user feedback, tested the prototype with the users and designed the wireframes and mockups. The main challenges were consolidating varied inputs from the initial user interviews, defining information architecture based on the card sorting feedback, using new tools for wireframing, prototyping etc. and picking the features for the minimum viable product.

Main Responsibilities

• Interact with the users to define the minimum viable product.

• Design the wire frames for the mobile application.

• Create mockups and icons and other graphics for the mobile application.

• Build the prototype and participate in analyzing the application.

Tools Used: UxPin, Balsamiq, Photoshop, Optimalsort, Visio

Analyzed competing mobile applications and designed the wireframes and mockups. Provided constructive suggestions and helped the team finalize the application features. The challenges in this project are learning about a new domain and tools for prototyping. Learnt about product warranties and new tools like Axure RP.

Main Responsibilities

• Interact with the client to understand the requirements.

• Design the wire frames for the mobile application.

• Create mockups and icons and other graphics for the mobile application.

• Participate in analyzing the minimum viable product.

Tools Used: Photoshop, Axure RP, Visio

Provided Facebook, Web site, Mobile, UX and IA design solutions for diverse industry client accounts in social networking, ecommerce domains. The challenges included working with various teams under tight deadlines and projects for different type of users. One of the challenges was for the eBay – motors Facebook application which required car part images that could be layered to produce different combinations of cars.

Main Responsibilities

• Interact with the UX lead to understand the requirements.

• Design the wireframes and graphics for the websites.

• Build the HTML pages.

• Created graphics for Facebook apps, mobile apps

• Design and develop landing pages, one page checkout for eCommerce website.

Tools Used: Photoshop, Illustrator, Dreamweaver, Flash, Visio

Understood the market, capabilities of the product and the target customers. Designed the web site with appropriate sub sections so that the user can easily find specific information. The challenges included producing high quality product photographs, installation video and developing the customized email using PHP. Learnt PHP and produced the photographs and videos in natural daylight without any studio type settings. SEO optimization, Google Analytics integration and JavaScript based news section and image gallery were also developed.

Main Responsibilities

• Interact with the client to understand the requirements.

• Design the site map and wireframes for the website.

• Create homepage mockups and graphics for the site.

• Build the website and participate in analyzing the design and sitemap.

• Maintain the website

• Design flyers, roadshow banners and other print collateral.

Tools Used: Photoshop, Illustrator, Visio, Dreamweaver, Flash, After Effects, JavaScript

Koollage is a web service that allows users to find, create, package, and share information among the Internet using friends by mashing up information into shareable "pods" packages on demand. Designed the pods, graphics, badges and email flyers.

Main Responsibilities

• Interact with the client to understand the requirements.

• Created graphics for website, mobile pods

• Design e-mail flyers

Tools Used: Photoshop, Illustrator, Dreamweaver, Visio

• Redesigned website

• Created flyers

• Designed logos for new programs