Zenblen is a startup developing a tech-enabled smoothie bar that blends healthy, nutritionist-curated smoothies right in front of the consumer. I was the product management intern on the team, driving the first customer-facing launch of the product.
•
Led brainstorming sessions to distill goals for the V3 launch
•
Defined success metrics for the launch. Our key ones were customer satisfaction, time to get the smoothie, cleanliness and perceived reliability.
•
Instituted processes to track milestones, weekly tasks and progress towards goals and meetings for accountability.
•
Defined the research and testing plan
•
Drove conversations with external vendors for setting up the software, negotiated down the price and worked with them to realize the customer experience.
•
Managed an intern and defined their workstream for the marketing and research tracks.
Became design owner for the Alexa-Cortana integration, the world’s first voice assistant partnership
•
Collaborated with the Microsoft team to explore new features, ideate ways to test voice interactions between two AIs and conduct qualitative and quantitative research on feature set.
•
Set the customer success launch criteria and measured it by collecting and analyzing data with over 140 participants.
•
Led workshops exploring use cases for Alexa integrations with several partner companies
•
Redesigned the console designers and developers use to program Alexa prompts.
Education
2012 — 2016
The College of New Jersey
Bachelor of Arts (B.A.)
2012 — 2016
2008 — 2012
West Windsor Plainsboro High School South
2008 — 2012
2021 — Present
The University of Chicago Booth School of Business
