# Noëlle Giebe > Product Designer with 8+ years of experience | B2C Consumer Apps & B2B/B2E Enterprise Systems | Specializing in Complex Workflows | Ex-Wheels Up Location: United States, United States Profile: https://flows.cv/nolle I am Product Designer with 8+ years experience who thrives in the complex middle where business goals, technical constraints, and user needs collide. I design for the full business ecosystem, from high-touch B2C consumer products and B2B marketplaces to high-density B2E (internal enterprise) systems. My specialty is simplifying the complex. Whether I’m designing a premium experience for private aviation members or an intricate logistics dashboard for operations teams, my focus is on reducing cognitive load and driving measurable business impact. What I bring to a team:  B2C Consumer & Luxury: Crafting intuitive, high-trust interfaces that prioritize premium experiences and drive conversion. B2B & B2E Enterprise: Modernizing legacy internal tools and complex professional workflows to increase speed-to-task and reduce operational error for users who rely on software for 8+ hours a day. Design Systems: Contributing to scalable libraries that bridge the gap between consumer-facing aesthetics and internal-facing utility.   I’m currently looking for my next full-time Product Design role where I can solve high-stakes problems at scale. Portfolio: giebeux.com Password: NG2026 (note: password is the same for all projects) ✉️ Open to: Senior/Lead Product Design roles (Full-time or Contract) ## Work Experience ### Designer / Mentor @ Unknown Jan 2024 – Present | San Francisco Bay Area Currently freelancing for multiple organizations. Most currently, a San Francisco-based, 160-person, $34M cybersecurity company. Also, mentoring junior designers entering the field. ### Product Designer @ Wheels Up Jan 2022 – Jan 2023 | San Francisco Bay Area • Part of a UX Design Team of 7, reported to the UX Design Manager, and was responsible for designing consumer-facing products and enterprise systems, and tools for internal ops teams. • Owned designing new experiences in the Account Management portion of the cross-platform app to increase self-service enablement and reduce the percentage of manual communications to operations. At launch, Account Management users increased 71% with an average monthly user base of 1,440 YTD. • Designed and influenced the direction of the Delta admin tool to manage Delta Medallion to support the Wheels Up and Delta Airlines partnership. Designs were delivered within 3 weeks. • Owned design for internal travel management (booking, planning/building trips, etc.) tool (BlueSky) redesign and design uplift for our member services team to enhance user experience and increase performance, accessibility, simplicity, and efficiency. BlueSky was replacing Atlas’ (member account information management tool) experience with BlueSky’s cloud-based architecture. • Responsible for updating member-facing app/website to meet new design system standards. • Created payment resolution and error handling experiences by designing clear pathways for declined payment recovery, enabling members to quickly settle charges without contacting support. This resulted in directly reducing operational communications while improving payment success rates. • Built a comprehensive billing interface showing purchase activity, payment methods, statements, and transaction details across multiple funding sources (credit cards, prepaid funds) that gave members complete financial transparency and control. • Created downloadable statement systems organized by payment method with intuitive date selectors, putting complete financial records at members' fingertips while reducing support ticket volume. ### Product Designer @ Kover (Now Seel) @ Seel Jan 2021 – Jan 2021 | San Francisco Bay Area • Sole Designer on the team at Kover, building Kover’s consumer and business-facing Return Assurance product with a unique focus on underwriting high-frequency, low-severity risks for multiple e-commerce merchants and platforms from concept to launch. • Merchant base grew from 0 to 96 merchants in 5 months. • 24% attach rate during the pilot launch, and merchants saw 5% increase in net sales. • Cross-functionally collaborated with Co-Founders, CEO, engineers, product managers, and marketing to align on execution and strategy. • Prioritized projects to coincide with product roadmap. ### Product Designer (contract) @ Amenify Jan 2019 – Jan 2020 | San Francisco Bay Area • Reported to the Head of Product and worked closely with the co-founder, Product, Marketing & Engineering team to design the first mobile app for Amenify. • App adoption grew from 0 to 500+ downloads. • Spearheaded the Add-On feature that resulted in a 1.76% conversion rate after it went live. • Developed a design pattern library to ensure design consistency across teams. • Heavily contributed to helping the marketing team deliver performant and engaging marketing initiatives, emails, and social media ad experiences. ### Product Designer (contract) @ Pillow Jan 2018 – Jan 2018 | San Francisco Bay Area • Crafted cities and communities search feature to help users find their property. • Led the background check flow/feature on the app to enhance security for users. • Created email marketing designs for the Growth team. • Collaborated with Sales team on design needs. • Designed acquisition collateral for Pillow, ApartmentJet - both acquired by The Expedia Group in 2018. ### Web Designer @ Live Oak School Jan 2017 – Jan 2017 | San Francisco Bay Area • Worked with school administrators on the school’s website redesign and brand guidelines. • Created wireframes, low/high fidelity mockups, and finalized designs for the website. After meeting with committees, school admins, and the process of development, the website went live in May 2018. ### UX Designer (Growth Team) @ SurveyMonkey Jan 2016 – Jan 2016 | Palo Alto, CA • Reported to Senior UX Designer and worked alongside Designers, Engineers, PM’s and researchers. • Improved account onboarding flow • Strategically and creatively designed around constraints to improve the pricing page to enhance monthly/annual billing transparency. • Explored a new feature highlight/tour for users to learn details of a new feature. ### UX Designer @ SurveyMonkey Jan 2012 – Jan 2012 | Palo Alto, California, United States • Reported to UX Designer on the team and worked on project to improve user experience across the product. • I worked with the UX team on editing photos for foreign markets, helping create Facebook ads in multiple languages. • Collected data on survey topics and responses. • Collaborated with cross-functional teams to help create designs for the API page. • I participated in SurveyMonkey's 2012 Hack-A-Thon with my team, and we were awarded fi rst place. The team grew upon a project that was started the year before by implementing a live pin drop in correspondence to survey feedback. Anyone who has created a survey can see the responses in Analyze in real-time, and was almost product ready. ## Education ### Bachelor of Arts (B.A.) in Web Page, Digital/Multimedia and Information Resources Design Academy of Art University ### Burlingame High School ## Contact & Social - LinkedIn: https://linkedin.com/in/noellegiebe1 - Portfolio: https://www.giebeux.com/ --- Source: https://flows.cv/nolle JSON Resume: https://flows.cv/nolle/resume.json Last updated: 2026-04-13