Designed and delivered an asset management platform end-to-end, improving user engagement by 40% and contributing to $100k in seed funding.

Designed a mobile fundraising product that increased successful campaigns by 12% and drove 5% user growth within the first month.

Defined and implemented scalable design systems across multiple mobile applications, improving consistency and reducing engineering handoff time.

Collaborated with product, engineering, and business stakeholders to define product direction and prioritise key features across releases.

Performed structured comparison of multiple AI completions, identifying formatting, visual hierarchy, and usability gaps using UX principles.

Provided granular, example-based feedback to improve model understanding of design systems, layout logic, and accessibility patterns.

Reviewed prompt-to-output alignment, flagging failures in instruction-following, information structure, and task completeness.

Collaborated within large-scale human-in-the-loop workflows to improve training data used for fine-tuning generative AI models.

Applied professional UX heuristics to assess interface mockups, dashboards, and documents produced by AI systems.

Contributed to iterative improvement cycles by validating revisions after repair attempts and identifying persistent failure patterns

Collaborated with distributed product and engineering teams to design scalable solutions, aligning user needs with business goals and product roadmaps.

Led end-to-end design across multiple projects, from user research and wireframing to high-fidelity UI and usability testing.

Delivered product experiences for high-growth startups, improving usability, clarity, and overall product adoption.

Contributed to product improvements that increased user engagement and retention across multiple client projects.

Redesigned the in-app video call interface and note-taking experience, increasing average session duration by 8.5%.

Conducted user research and validated product decisions through qualitative and quantitative insights, improving feature adoption.

Worked closely with product and engineering teams to iterate quickly and deliver user-centered improvements aligned with platform growth goals.

Team Collaboration: Partnered with developers and stakeholders across multiple channels to deliver experience updates that reduced user friction.