Recruited into a lead Product Design role with this company focused on helping global merchants, brands, and retailers succeed in eCommerce by providing a powerful set of online tools aimed at streamlining web operations and increasing online channel revenue/profitability.
Key Projects & Contributions:
•Research, prototype and design new experiences for the firm’s flagship Multichannel eCommerce Platform product, including creation of advanced order/inventory management and shipping features;
•Redesigned an overcomplicated legacy system into an elegant, next-generation online platform with a renewed focus on the end-user and that accommodates a much wider range of product usage scenarios;
•Lead innovative efforts to accelerate the design/development process, including constructing a new corporate Design System that allows team members to create new experiences/features faster;
•Design customized white-label solutions for clients/partners;
•Facility customer usability sessions, focus groups, and interviews to gain an intimate understanding of the user habits, preferences, and unmet needs vital to the design of future product iterations;
•Champion UX awareness throughout the company, educating colleagues on cutting-edge design thinking concepts to showcase the value/necessity of UX design from a bottom-line business perspective.