Worked with startups and agencies to design web and mobile apps, improve usability, and build scalable design systems. Led UX research, created wireframes, and collaborated with developers and stakeholders. Currently open to new opportunities in Product Design roles.

USmall – eCommerce Company

I support the team as a Visual Designer, creating high-quality product imagery using AI and design tools. Additionally, I contribute as a Product Designer, building components and patterns for the design system to ensure consistency and scalability across the product.

Lodgy – Moving App (Early-stage Startup)

I work as a Senior Product Design Consultant, leading:

– User journey research

– Wireframing and flow creation

– Hypothesis generation and feature ideation

– Improving the product experience in its early-stage phase

As a Senior Product Designer on the Brand team at Ozon, I focused on improving workflows, reducing costs, and unifying the user experience across products.

– Created internal tools to automate routine tasks like building landing pages, reducing the need for third-party services

– Designed systems and UI kits used by 300+ designers across 10+ products

– Led the company-wide rebranding and created guidelines for the brand and design system

– Built SaaS tools that saved 50+ hours per week and replaced paid platforms like Exponea and Zendesk

– Increased sales by 20% by launching a content platform with expert recommendations, promoted via social media

– Ran A/B tests, usability sessions, and performance checks to improve UX based on real user behavior

– Mentored and managed two product designers, supporting their growth and day-to-day work

– Spoke at tech meetups about user research, product updates, and UX best practices

At Ozon, one of the largest e-commerce platforms in Europe with over 57M customers and 600K sellers, I advanced from Product Designer to Senior Product Designer on the Brand team.

Over six years, I led and contributed to key initiatives, including:

– Leading a global rebranding initiative, defining visual styles, typography, and design tokens

– Migrating the design system from Sketch to Figma

– Creating brand guidelines and maintaining documentation in Confluence

– Designing internal tools and content platforms that improved seller performance and saved time and resources

– Unifying the visual language across sub-products and internal admin tools, which contributed to my promotion to Senior Designer

I gave talks at internal tech meetups (typically 200–300 attendees), presenting on topics such as brand rebranding, typography, and tools for building and sending marketing emails. I also represented the Brand team in weekly live-streamed, company-wide updates, sharing product and design news.

As a photographer, I trained designers in photo retouching, developed a photo style guide for the brand book, and curated imagery for desktop storefronts across 14 product categories.

Tools & Analytics:

Figma, Sketch, Zeplin, Adobe CC (Photoshop, Illustrator, InDesign, After Effects), Blender, Principle, Yandex Metrica, Google Analytics, Exponea, Mixpanel, Jira, Confluence, Notion, Miro, Amplitude, Zendesk

At EF Education First, a global leader in international education with presence in 100+ countries and annual revenue exceeding $1.5B, I worked in the Marketing department with a focus on children’s education.

I designed landing pages, event registration forms, digital ads, and educational games, and also contributed to website development and UX improvements.

My work led to a 30% increase in sign-ups for free promotional events and a noticeable boost in class registration conversion rates, driven by clearer visuals and more engaging layouts.

I had the opportunity to attend global company events, including the Design Conference in Hong Kong and the Marketing Summit in Budapest. I also volunteered at children’s events, capturing photos of English-language activities for use in promotional content.

The company is involved in the production and distribution of alcohol. I assisted in creating both the online and print versions of a sales motivation magazine for sellers. I developed alcohol product catalogs for the website and created advertising campaigns for various media, including well-known magazines. Additionally, I worked on designing labels for alcoholic beverages.