Sr Product Designer | UX/UI Design | Wireframing | Prototyping | User Persona | User Testing | Customer Interviews | Market research and analysis
With experience designing impactful B2B and B2C products, I am passionate about crafting intuitive, user-centered solutions that drive business growth.
B2B HR SAAS + marketplace for US tech mid-market and enterprises, Staff in the US and Eastern Europe.
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Refined the signup and onboarding processes, resulting in a 40% increase in activation rates.
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Developed UX/UI experiences leading to a remarkable 120% growth in power user retention.
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Redesigned recruiter dashboard and candidate submission page with an AI-generated scoring mechanism, boosting candidates’ quality by 45%.
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Designed candidate’s feedback flow with in-app notifications, which improved time-to-feedback by 2.
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Conducted in-depth UX research on the current customer base through qualitative and quantitative interviews, product analytics analysis, and cross-functional collaboration with product, marketing, sales, and CS teams.
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Developed gamification elements for recruiters, leading to a 50% increase in LTV.
B2B legal SaaS + marketplace for US mid-market companies and scale-ups. Staff in the US and France.
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Designed customer dashboard through customer research (identifying key user needs and pain points), developing wireframes and prototypes, and usability testing, leading to a 50% decrease in support tickets.
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Redesigned work order creation flow, resulting in a 25% increase in customer activation rate.
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Designed in-app messenger for customers and suppliers, reducing response times and improving problem resolution speed, improving customer satisfaction by 30%.