Refined the signup and onboarding processes, resulting in a 40% increase in activation rates.

Developed UX/UI experiences leading to a remarkable 120% growth in power user retention.

Redesigned recruiter dashboard and candidate submission page with an AI-generated scoring mechanism, boosting candidates’ quality by 45%.

Designed candidate’s feedback flow with in-app notifications, which improved time-to-feedback by 2.

Conducted in-depth UX research on the current customer base through qualitative and quantitative interviews, product analytics analysis, and cross-functional collaboration with product, marketing, sales, and CS teams.

Developed gamification elements for recruiters, leading to a 50% increase in LTV.

Designed customer dashboard through customer research (identifying key user needs and pain points), developing wireframes and prototypes, and usability testing, leading to a 50% decrease in support tickets.

Redesigned work order creation flow, resulting in a 25% increase in customer activation rate.

Designed in-app messenger for customers and suppliers, reducing response times and improving problem resolution speed, improving customer satisfaction by 30%.

Revamped loyalty program dashboard through customer research and product usage analysis, improving loyalty program usage by 60%.

Improved the product card by regrouping product info, optimizing CTAs, and boosting conversion rates by 18%.

Redesigned product filters, reducing time-to-order by 1,5.