# Paavan P. > Senior UX Designer Location: San Francisco, California, United States Profile: https://flows.cv/paavan ## Work Experience ### Senior Product Designer @ Albertsons Companies Jan 2021 – Present | Pleasanton, California, United States • Designing intuitive experiences that support meal planning and grocery shopping at scale. • Collaborating across teams to ensure UX decisions align with business objectives. ### Product Designer, Team Lead @ Wells Fargo Jan 2020 – Jan 2021 • Design, present and deliver accessible, modern components and experiences for banking experience
 • Produce high fidelity mockups, redlines, and interaction specs
 • Lead design team in Agile work environment, represent team in grooming/planning sessions 
• Conceptualize, advise and collaborate with product owners, developers and stakeholders
 • Coordinate delivery of design elements and finalization of artifacts
 • Partner closely with cross-functional partners including product, engineering, research and QA to ensure design implementation is design system compliant and on-brand 
• Support development of user stories and design acceptance criteria for features. ### Designing life @ Sabbatical Jan 2020 – Jan 2020 | El Mundo 🌍 ### Lead Product Designer @ Storr Jan 2018 – Jan 2020 | San Francisco Bay Area Storr is a peer-to-peer marketplace where people make money instead of traditional e-commerce channels. We believe in empowering people, in trust and authenticity, and in a simple and intuitive product. ### UX Designer @ Macy's Jan 2017 – Jan 2018 | San Francisco Bay Area ### Associate UX Designer @ Macy's Jan 2016 – Jan 2017 | San Francisco Bay Area ### UX Freelance @ Viome Jan 2017 – Jan 2017 ### UX Consultant @ Phenom Jan 2016 – Jan 2016 | San Francisco, CA ### UX Design Student @ General Assembly Jan 2015 – Jan 2016 | San Francisco ### Enterprise Sales @ Zenefits Jan 2015 – Jan 2015 | San Francisco Bay Area Driving revenue growth through outreach emails and phone-calls with a focus on setting demo appointments for the sales team. Supporting and collaborating with mid-market and enterprise AE’s, ensuring they are set up for success. ### New Business Development - Local Marketing Consultant @ Main Street Hub Jan 2014 – Jan 2015 Sold social media marketing solutions with a consultative approach to SMB’s, and managed entire sales lifecycle from cold-calling to close • Ranked 3rd highest sales-rep in region, 12th company-wide out of sales force of 130 in July, awarded MVP • 176% quota in Q3, and maintained 130% quota average • Met 122% of ramping quota • Expanded the prospecting and leads database by networking with decision makers at industry events • A core team member conducted weekly metrics meetings, and mentored newbies • Made over 100 cold calls daily, set appointments and performed multiple demos ### Graphic Designer @ Shirtique Jan 2011 – Jan 2014 | Stockton, California Grew custom apparel business through cost-cutting measures, upgrading equipment and expanding service capabilities, leading to 28% higher margins • Designed hundreds of t-shirts • Streamlined order processes to increase revenue and productivity • Implemented CRM system, markedly improving ability to anticipate the customers needs • Oversaw the entire recruitment and on boarding process, as well as develop training materials • Recommended cost-cutting strategies based on sales data analysis done using Crystal Reports ### Founder / General Manager @ Eminent Jan 2006 – Jan 2011 Conceptualized, project-managed and operated action-sports lifestyle inspired boutique • Project-managed the brick-and-mortar retail store’s build-out, including infrastructure such as, POS implementation, telecom and network connectivity, security systems, floor layout and interior design 2006 – 2011 • Created a private-label brand increasing margins from 48% to 56% • Accessed C-level executives of a national rival chain to negotiate franchising opportunities • Lowered cost of customer acquisition by increasing social media activity and guerrilla marketing tactics • Featured in print and TV • Provided consulting services to retailers to advise them on how to capture the burgeoning action-sports market, leading to multiple franchise locations in the greater Chicago area ### Pre-Press Graphic Designer @ Costill Graphics Jan 2000 – Jan 2001 | Santa Rosa, CA Prepared client supplied artwork for high resolution imaging to digital and offset devices. Evaluated and reconciled all copy, graphic elements, and graphic imports for image quality and consistency/accuracy of CYMK and definitions as required by the work order and output devices. Developed and maintained Preflight procedures, including posting and retrieving files company/client ftp sites. ## Education ### UX Design General Assembly ### HTML/CSS Treehouse ### Bachelor of Arts in Political Science UC Irvine ## Contact & Social - LinkedIn: https://linkedin.com/in/paavanpatel - Portfolio: https://paavan-patel-design-portfolio-7278bca6.base44.app --- Source: https://flows.cv/paavan JSON Resume: https://flows.cv/paavan/resume.json Last updated: 2026-04-13