# Paige DeRaedt > Head of Analytics @ AllTrails Location: San Francisco Bay Area, United States Profile: https://flows.cv/paigederaedt ## Work Experience ### Senior Director of Data Analytics @ AllTrails Jan 2025 – Present | San Francisco Bay Area ### Senior Analytics Manager @ Strava Jan 2022 – Jan 2025 | San Francisco Bay Area ### Analytics Manager @ Strava Jan 2019 – Jan 2022 | San Francisco Bay Area ### Senior Product Analyst @ Strava Jan 2018 – Jan 2019 | San Francisco Bay Area ### Lead Data Analyst @ Wiser Solutions, Inc. Jan 2018 – Jan 2018 • Led a team focused on creating a scalable reporting infrastructure to handle custom analytics requests ### Senior Data Analyst @ Wiser Solutions, Inc. Jan 2016 – Jan 2017 • Managed product matching workflow; designed and implemented new algorithms, increased transparency of results • Researched custom projects and presales work to design new insights that were compiled into a brand scorecard dashboard ### Data Analyst @ Wiser Solutions, Inc. Jan 2015 – Jan 2016 • Created reporting suite to monitor our engineering data extraction workflow, decreasing data quality issues • Designed, maintained, and automated deliverables for all ad hoc custom analytics projects and presales requests ### Product Designer @ Freelance Product Design Jan 2015 – Jan 2015 • Worked with startup to design and implement data visualizations for product dashboards, helping define future product goals; used in pitches to venture capitalists, gaining two potential investors • Migrated server infrastructure to the cloud using Amazon Web Services ### Systems Analyst @ Citrix Jan 2013 – Jan 2014 • Created reports analyzing product quality data for at risk customers allowing product managers to prioritize fixes • Evaluated why existing customers were holding off on signing new deals by analyzing technical support cases and sending insights to sales and field representatives ### Quality Assurance Engineer/Analyst @ Cataphora Jan 2013 – Jan 2013 | Ann Arbor, MI • Automated server-based data driven testing in multiple scripting languages • Analyzed testing of tools processing large amounts of communication data to identify and mitigate compliance risk ### Research Assistant @ University of Michigan, Geophysics Jan 2013 – Jan 2013 | Ann Arbor, MI ### Math Grader @ University of Michigan, Geophysics Jan 2011 – Jan 2013 | Ann Arbor, MI ### Quality Assurance Engineering Intern @ Cataphora Jan 2012 – Jan 2012 | Ann Arbor, Michigan ### Information Technology Intern @ Delphi Jan 2011 – Jan 2011 | Troy, MI ### Special Needs Tutor @ Community Living Services Jan 2009 – Jan 2010 | Rochester Hills, MI ### Sales Associate @ Dennis Uniform Jan 2007 – Jan 2010 | Auburn Hills, MI ### Research Assistant @ University of Michigan, Evolutionary Biology Jan 2009 – Jan 2010 | Ann Arbor, MI ## Education ### Bachelor of Science (B.S.) in Mathematics: Operations Research and Modeling University of Michigan ### Bachelor of Science (B.S.) in Statistics University of Michigan ### Creative Coding School for Poetic Computation ## Contact & Social - LinkedIn: https://linkedin.com/in/paigederaedt - Portfolio: http://paigederaedt.github.io/ --- Source: https://flows.cv/paigederaedt JSON Resume: https://flows.cv/paigederaedt/resume.json Last updated: 2026-04-13