As the Founder and principal Product Designer at Little Cities, I help teams turn complex ideas into intuitive, scalable products. I'm a generalist rather than a specialist, preferring right-sized work, lean UX, and experimentation to bridge the gap between business goals, user needs, and product execution.
With deep expertise in product design and user research, I take a hands-on approach—rapid prototyping, UX strategy, and research-driven design—to create products that feel effortless, even when the systems behind them are anything but.
Who I’ve Worked With
Startups: I’ve helped fast-moving teams at Carrot, Replika, IFTTT, Designlab, Alphaclone, and Honeycomb.io define product vision, conduct right-sized research, iterate quickly, and scale design operations.
Enterprise Companies: I’ve led design and research initiatives at Cisco, Intuit, Aurora Solar, and Yammer, driving UX strategy, AI-powered experiences, and workflow optimization.
Agencies + Studios: I’ve collaborated with leading creative agencies and studios like Metalab, All Turtles, Wieden+Kennedy, Hot Studio, Avatron, and Tangible UX to craft innovative digital experiences.
For well over a decade, I’ve been designing AI and ML-powered products, working with teams at Cisco DNA, Replika, Global Viral Forecasting, Alphaclone, and more, ensuring that AI-driven experiences are transparent, ethical, and delightful.
In addition, I teach Design Research at CCA, guiding students in honing practical product design and UX skills while exploring AI-driven research methods.
I love tough design challenges, especially in complex or emerging tech spaces. If you’re building something new and need a partner in product design, UX, or research-driven innovation, let’s talk.